Baby Yoda is the pop culture phenomenon you’re looking for. The character has proven such a huge hit since appearing in the first live-action Star Wars series, The Mandalorian, demand for official merchandise was inevitable this holiday season.

However, fans (myself included) will have to wait until 2020 for Funko, Hasbro and Mattel collectables. The Child AKA Baby Yoda is available to pre-order (affiliate link). Is this showrunner Jon Favreau's knowing nod to Kenner's Early Bird Gift Certificate for Star Wars action figures in 1977?

The Mandalorian continues every Friday exclusively on Disney+.