Nestled in the northeastern expanse of Japan, the Tohoku region unfolds as a haven of unspoiled rural beauty and historical marvels, offering a harmonious blend of outdoor summer adventures and winter wonderlands draped in endless powder snow.
This vast wilderness, spanning six rural prefectures, is united by a tapestry of customs, heritage, and the indomitable spirit showcased in the face of the 2011 earthquake and tsunami. Tohoku’s resilient people, fueled by local passion and pride, are revitalizing the region, creating a destination with much to boast about – from dramatic landscapes and history-rich sites to artisanal sake and a plethora of outdoor activities including rafting, hiking, and skiing. More rural than bustling Tokyo, yet more developed than tranquil Hokkaido, Tohoku beckons as an exhilarating excursion from the capital and an unforgettable detour on the journey to the northernmost reaches of Japan’s main island.
NAGOYA, JAPAN – NOVEMBER 21: Nagoya Castle in Nagoya, Japan on November 21, 2013.
Built by Ieyasu Tokugawa between 1610 – 1612, burnt down in WWII and reconstructed in 1957
Highlights of Tohoku’s allure include the explosive sounds, vibrant colors, and captivating drama of the Aomori Nebuta Festival during the summer, the serene temples, gardens, and archaeological wonders of the World Heritage-listed Hiraizumi in Iwate, and the delectable delights of sweet cherries in Yamagata and juicy peaches in Fukushima. With the convenience of easy access from Tokyo or Hokkaido via speedy bullet trains to Aomori and Akita, Tohoku promises an immersive experience where nature, history, and resilience seamlessly come together.
