There's the buzz, and there's much anticipation when a few vast rooms located at an unarguably prime location of Siam Paragon were closed down last year, and the gigantic Louis Vuitton sign was spread across the white panels encircling the space. All the Thai fashionistas and luxury consumers know what to expect _ the fourth, and highly-awaited Louis Vuitton store has finally arrived after 10 years.
Bangkok’s fourth Louis Vuitton store, the first to be opened in 10 years, reflects the luxury empire’s ‘‘confidence in the potential of this great city’’, said Jean-Baptiste Debains, president of Louis Vuitton Asia-Pacific.
Like the final, once-missing piece of the jigsaw that will complete Siam Paragon's ambition in becoming both the pride of Thailand and a world-class shopping destination, the Louis Vuitton store is an embodiment of house heritage and modern lux, and designed to offer not just retail, but also inspirational experience in discovering the world of this French luxury house.
Surrounded by the 30m-long exterior facade of glass, the store is divided into indulgent lifestyle zones. From the luggage and leathergoods that highlight the Maison's pioneering spirit of modern travel culture, the men's and women's universes of leathergoods, accessories and shoes, to the timepiece zone for the horology enthusiasts, each zone is conceived as a cozy room. The shoe salons are equipped with comfortable seating areas.
A wall is dedicated to the most exceptional leathergoods creations that reflect the house's proud savoir faire. In addition, the new store also features an after sales centre that demonstrates Louis Vuitton's commitment to offering customers superior service.
To celebrate the launch of the latest store, Louis Vuitton is offering fashionistas a special treat in the form of preview of the two special collections slated to hit the shelves this year. Fans will get to see the new line of Monogram Empreinte Speedy Bandouliere 25 which is offered here before its official launch in September. Made in refined Monogram Empreinte leather with the signature embossed Louis Vuitton flower motifs, the new model, which comes in the famous Speedy shape, is available in five colours: orient, chocolat, infini, framboise and aube.
Apart from the Empreinte Speedy, the store will be the only one in Thailand to offer the much-coveted collaboration between creative director Marc Jacobs and iconic Japanese artist Yayoi Kusama. The Louis Vuitton-Yayoi Kusama collection interprets the artist's most emblematic polka dots onto ready-to-wear and accessories like textiles, sunglasses, leathergoods and footwear, and will hit the shelves on July 13.
The preview of Monogram Empreinte Speedy, which will be released in September, is another highlight of the opening.
Credit by : http://www.bangkokpost.com/
