The manner in which Social Media used to be structured has started to seem quite untenable now ideas. Many users are preferring to take their usage to DMs because of the fact that this is the sort of thing that could potentially end up giving them some semblance of privacy. Groups have also become a popular way for people to gain more privacy than might have been the case otherwise, and as a result, social media sites might need to change permanently.

Instagram and Facebook never used to allow users to create alternate profiles that didn’t have their names up, but in spite of the fact that this is the case, they have begun allowing it now lest their users depart in droves. The mass exodus of users has been a prime concern for these platforms with all things having been considered and taken into account, and they are now offering group sharing options that can create an exclusive feed within a single profile.

With all of that having been said and now out of the way, it is important to note that this feature is being called Flipside, and the way that it works is that users can make alternative profiles that are just for their closest personal friends. Even more customization is on the way, and it will be interesting to see what other experiments are conducted.

The social media of tomorrow will look vastly different from the social media of a decade prior, and continuous fragmenting and segmenting. No one wants to share every post with all of their contacts and connections, and plenty of other social media platforms are likely going to follow suit in the near future.

Twitter has actually already experimented with this, albeit prior to Elon Musk taking control. They tried out a feature called Facets that splintered one profile into several, thereby making it so that a user could essentially run multiple accounts without needing to create them.

One major benefit of following through with such upgrades is that it could greatly increase the frequency with which people end up posting. Facebook has seen its numbers go up this year in terms of users, but people still aren’t posting much, instead preferring to just passively consume content.

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