Apple to start online sales in India in Q3 this year – TechCrunch
Apple’s much-awaited online store in India will be operational starting Q3 this year, a little longer than previously expected, a source familiar with the matter told TechCrunch.
The iPhone-maker said in August last year that it was “eager to serve [customers of India] online and in-store with the same experience and care that Apple customers around the world enjoy.”
While the company never shared a firm timeline on when the online and brick-and-mortar stores would be set up in India, it was originally aiming to start the online sales in the country in the first quarter of this year, the source said. (The Q1 launch timeline was first signaled by Bloomberg, which reported that the operations would begin “within months.”)
An Apple spokesperson was not immediately available for comment.
The source said the company was still working on the logistics of setting up the store and that the quarter between July and September was the new deadline. Apple CEO Tim Cook would likely plan an India trip for the announcement, the source said.
The company’s first official physical store in India, to be situated in Mumbai, will take an additional few months of time for setting up and might not be ready by this year, the source said.
India, the world’s second largest smartphone market, eased sourcing norms for single-brand retailers last year, paving the way for companies like Apple to open online stores before they set up presence in the brick-and-mortar market.
“Apple has been struggling with online retail for years now. Finally the government adapted their rules to help them launch their own online store. But now they are unable to launch it,” an industry executive said on the condition of anonymity.
Currently, Apple sells its products in India through partnered third-party offline retailers and e-commerce platforms such as Amazon India, Flipkart and Paytm Mall. Prior to New Delhi’s policy change, Apple had requested the government numerous times to relax the local foreign direct investment (FDI) rules.
Apple executives have long expressed disappointment at Amazon India, Flipkart and Paytm Mall for offering heavy discounts on the iPhone and MacBook Air to boost their respective GMV metrics, people familiar with the matter have told TechCrunch.
iPhone shipments in India grew 6% in 2019 compared with a 43% decline in 2018, according to research firm Counterpoint, which projected that the growth would continue this year. Apple commands about 1% of the smartphone market in India.
Apple on Tuesday posted a record revenue of $91.8 billion for the quarter that ended in December. Cook said in the earnings call that India was among the markets where the company’s revenue grew in “double-digit” in that quarter.
ntn”,”protected”:false},”excerpt”:”rendered”:”
TechCrunchu2019s fourth Robotics and AI show is coming up on March 3 at UC Berkeleyu2019s Zellerbach Hall. If past experience is any guide, the show is sure to draw a big crowd (cheap student rates here!), but thereu2019s still time to grab a pass. If youu2019re wondering why you want to take a day out […]n”,”protected”:false,”author”:36697590,”featured_media”:1938428,”comment_status”:”open”,”ping_status”:”closed”,”sticky”:false,”template”:””,”format”:”standard”,”meta”:”outcome”:””,”status”:””,”crunchbase_tag”:0,”amp_status”:””,”relegenceEntities”:[],”relegenceSubjects”:[],”jetpack_publicize_message”:”Five reasons you (really) donu2019t want to miss TechCrunchu2019s AI and Robotics show on March 3 https://tcrn.ch/2O8xcFr”,”categories”:[426985170,449546991,17396],”tags”:[576716706,6602,12374,10406,43143253,52541335,576596787,576729002,576716705,576726081,576729000,576701253,11490,182541,60857284,90436,374837,576705855,16931,13804,449552083,576594390,173934,66455],”crunchbase_tag”:[],”tc_stories_tax”:[],”tc_event”:[576704946],”jetpack_featured_media_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png”,”jetpack_publicize_connections”:[],”shortlink”:”https://tcrn.ch/2O8xcFr”,”rapidData”:”pt”:””,”pct”:””,”featured”:false,”subtitle”:””,”fundingRound”:false,”seoTitle”:””,”seoDescription”:””,”premiumContent”:false,”premiumCutoffPercent”:1,”tc_cb_mapping”:[“slug”:”qualcomm”,”cb_name”:”Qualcomm”,”cb_slug”:”qualcomm-organization”,”cb_link”:”https://crunchbase.com/organization/qualcomm”,”slug”:”amazon”,”cb_name”:”Amazon”,”cb_slug”:”amazon-organization”,”cb_link”:”https://crunchbase.com/organization/amazon”,”slug”:”lucy-condakchian”,”cb_name”:”Lucy Condakchian”,”cb_slug”:”lucy-condakchian-person”,”cb_link”:”https://crunchbase.com/person/lucy-condakchian”,”slug”:”james-kuffner”,”cb_name”:”James Kuffner”,”cb_slug”:”james-kuffner-person”,”cb_link”:”https://crunchbase.com/person/james-kuffner”,”slug”:”maxar-technologies”,”cb_name”:”Maxar Technologies”,”cb_slug”:”macdonald-dettwiler-and-associates-organization”,”cb_link”:”https://crunchbase.com/organization/macdonald-dettwiler-and-associates”,”slug”:”y-combinator”,”cb_name”:”Y Combinator”,”cb_slug”:”y-combinator-organization”,”cb_link”:”https://crunchbase.com/organization/y-combinator”,”slug”:”techcrunch”,”cb_name”:”TechCrunch”,”cb_slug”:”techcrunch-organization”,”cb_link”:”https://crunchbase.com/organization/techcrunch”,”slug”:”aaron-jacobson”,”cb_name”:”Aaron Jacobson”,”cb_slug”:”aaron-jacobson-person”,”cb_link”:”https://crunchbase.com/person/aaron-jacobson”,”slug”:”eric-migicovsky”,”cb_name”:”Eric Migicovsky”,”cb_slug”:”eric-migicovsky-person”,”cb_link”:”https://crunchbase.com/person/eric-migicovsky”,”slug”:”kelly-chen”,”cb_name”:”Kelly Chen”,”cb_slug”:”kelly-chen-person”,”cb_link”:”https://crunchbase.com/person/kelly-chen”,”slug”:”max-bajracharya”,”cb_name”:”Max Bajracharya”,”cb_slug”:”max-bajracharya-person”,”cb_link”:”https://crunchbase.com/person/max-bajracharya”,”slug”:”toyota-research-institute”,”cb_name”:”Toyota Research Institute”,”cb_slug”:”toyota-research-institute-organization”,”cb_link”:”https://crunchbase.com/organization/toyota-research-institute”,”slug”:”tye-brady”,”cb_name”:”Tye Brady”,”cb_slug”:”tye-brady-person”,”cb_link”:”https://crunchbase.com/person/tye-brady”,”slug”:”rob-coneybeer”,”cb_name”:”Rob Coneybeer”,”cb_slug”:”rob-coneybeer-person”,”cb_link”:”https://crunchbase.com/person/rob-coneybeer”,”slug”:”softbank”,”cb_name”:”SoftBank”,”cb_slug”:”softbank-organization”,”cb_link”:”https://crunchbase.com/organization/softbank”],”associatedEvent”:”ad”:”display”:true,”title”:”3 DAYS LEFT TO SAVE $150 ON TICKETS”,”override_link”:””,”date”:1583193600,”link”:”https://techcrunch.com/events/tc-sessions-robotics-ai-2020/”,”status”:”pre”,”title”:”TC Sessions: Robotics + AI 2020″,”termID”:576704946,”event”:1888495,”authors”:[1551056],”hideFeaturedImage”:false,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts/1938372″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/types/post”],”replies”:[“embeddable”:true,”href”:”https://techcrunch.com/wp-json/wp/v2/comments?post=1938372″],”version-history”:[“count”:7,”href”:”https://techcrunch.com/wp-json/wp/v2/posts/1938372/revisions”],”predecessor-version”:[“id”:1938680,”href”:”https://techcrunch.com/wp-json/wp/v2/posts/1938372/revisions/1938680″],”authors”:[“embeddable”:true,”href”:”https://techcrunch.com/wp-json/wp/v2/guest-authors/ned-desmond”],”https://techcrunch.com/edit”:[“href”:”https://techcrunch.com/wp-admin/post.php?post=1938372&action=edit”],”author”:[“embeddable”:true,”href”:”https://techcrunch.com/wp-json/tc/v1/users/36697590″],”wp:featuredmedia”:[“embeddable”:true,”href”:”https://techcrunch.com/wp-json/wp/v2/media/1938428″],”wp:attachment”:[“href”:”https://techcrunch.com/wp-json/wp/v2/media?parent=1938372″],”wp:term”:[“taxonomy”:”category”,”embeddable”:true,”href”:”https://techcrunch.com/wp-json/wp/v2/categories?post=1938372″,”taxonomy”:”post_tag”,”embeddable”:true,”href”:”https://techcrunch.com/wp-json/wp/v2/tags?post=1938372″,”taxonomy”:”_tc_cb_tag_taxonomy”,”embeddable”:true,”href”:”https://techcrunch.com/wp-json/wp/v2/crunchbase_tag?post=1938372″,”taxonomy”:”tc_stories_tax”,”embeddable”:true,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_stories_tax?post=1938372″,”taxonomy”:”tc_event”,”embeddable”:true,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_event?post=1938372″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”_embedded”:{“authors”:[“id”:1551056,”name”:”Ned Desmond”,”link”:”https://techcrunch.com/author/ned-desmond/”,”description”:”Ned Desmond is COO of TechCrunch. He was also responsible for Crunchbase from April 2012 until September 2015, when Crunchbase spun out of AOL/Verizon to become a standalone, venture-backed company. “,”slug”:”ned-desmond”,”links”:”facebook”:”http://www.facebook.com/ned.desmond”,”twitter”:”http://twitter.com/neddesmond”,”linkedin”:”http://www.linkedin.com/in/neddesmond”,”crunchbase”:”https://www.crunchbase.com/person/ned-desmond”,”position”:”Contributor”,”cbDescription”:”
Ned Desmond is the COO of TechCrunch General Manager of AOL Tech and Engadget.nn
He was also responsible for CrunchBase from April 2012 until September 2015, when Crunchbase spun out of AOL/Verizon to become a standalone, venture-backed company, in partnership with Emergence Capital.nn
Previously he was the founder and president of GoSportn, an enthusiast media company, which launched GoFISHn.com and GoHUNTn.com.nn
Prior to GoSportn, Desmond was head of digital at Time Inc. for six years, founder of eCompany Now (later merged with Business 2.0), and held Senior Management Roles at Disney and Infoseek. He launched Infoseek Japan with Joi Ito, which was acquired in 2000 by Rakuten.nn
He came to Silicon Valley in 1996 after working for nearly a decade in Asia as a correspondent for Time magazine.”,”cbAvatar”:”https://crunchbase-production-res.cloudinary.com/image/upload/v1424104421/oqumptm9ol5t0fxguhu2.jpg”,”twitter”:”neddesmond”],”author”:[“id”:36697590,”name”:”Ned Desmond”,”url”:””,”description”:””,”link”:”https://techcrunch.com/author/ned-desmond/”,”slug”:”ned-desmond”,”avatar_urls”:”24″:”https://secure.gravatar.com/avatar/913044563c931a6ab317420f22c24300?s=24&d=identicon&r=g”,”48″:”https://secure.gravatar.com/avatar/913044563c931a6ab317420f22c24300?s=48&d=identicon&r=g”,”96″:”https://secure.gravatar.com/avatar/913044563c931a6ab317420f22c24300?s=96&d=identicon&r=g”,”links”:”facebook”:”http://www.facebook.com/ned.desmond”,”twitter”:”http://twitter.com/neddesmond”,”linkedin”:”http://www.linkedin.com/in/neddesmond”,”crunchbase”:”https://www.crunchbase.com/person/ned-desmond”,”position”:”COO”,”cbDescription”:”
Ned Desmond is the COO of TechCrunch General Manager of AOL Tech and Engadget.nn
He was also responsible for CrunchBase from April 2012 until September 2015, when Crunchbase spun out of AOL/Verizon to become a standalone, venture-backed company, in partnership with Emergence Capital.nn
Previously he was the founder and president of GoSportn, an enthusiast media company, which launched GoFISHn.com and GoHUNTn.com.nn
Prior to GoSportn, Desmond was head of digital at Time Inc. for six years, founder of eCompany Now (later merged with Business 2.0), and held senior management roles at Disney and Infoseek. He launched Infoseek Japan with Joi Ito, which was acquired in 2000 by Rakuten.nn
He came to Silicon Valley in 1996 after working for nearly a decade in Asia as a correspondent for Time magazine.”,”cbAvatar”:”https://crunchbase-production-res.cloudinary.com/image/upload/v1424104421/oqumptm9ol5t0fxguhu2.jpg”,”twitter”:”neddesmond”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/tc/v1/users/36697590″],”collection”:[“href”:”https://techcrunch.com/wp-json/tc/v1/users”]],”wp:featuredmedia”:[“id”:1938428,”date”:”2020-01-28T09:54:26″,”slug”:”5-143″,”type”:”attachment”,”link”:”https://techcrunch.com/2020/01/28/five-reasons-you-really-dont-want-to-miss-techcrunchs-ai-and-robotics-show-on-march-3/5-143/”,”title”:”rendered”:”5″,”author”:105117099,”license”:””,”authors”:[105117099],”caption”:”rendered”:””,”alt_text”:””,”media_type”:”image”,”mime_type”:”image/png”,”media_details”:”width”:2000,”height”:1099,”file”:”2020/01/5.png”,”sizes”:”thumbnail”:”file”:”5.png?resize=150,82″,”width”:150,”height”:82,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png?w=150″,”medium”:”file”:”5.png?resize=300,165″,”width”:300,”height”:165,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png?w=300″,”medium_large”:”file”:”5.png?resize=768,422″,”width”:768,”height”:422,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png?w=1024″,”large”:”file”:”5.png?resize=680,374″,”width”:680,”height”:374,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png?w=680″,”1536×1536″:”file”:”5.png?resize=1536,844″,”width”:1536,”height”:844,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png?w=1536″,”guest-author-32″:”file”:”5.png?resize=32,32″,”width”:32,”height”:32,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png?w=32&h=32&crop=1″,”guest-author-50″:”file”:”5.png?resize=50,50″,”width”:50,”height”:50,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png?w=50&h=50&crop=1″,”guest-author-64″:”file”:”5.png?resize=64,64″,”width”:64,”height”:64,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png?w=64&h=64&crop=1″,”guest-author-96″:”file”:”5.png?resize=96,96″,”width”:96,”height”:96,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png?w=96&h=96&crop=1″,”guest-author-128″:”file”:”5.png?resize=128,128″,”width”:128,”height”:128,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png?w=128&h=128&crop=1″,”concierge-thumb”:”file”:”5.png?resize=50,27″,”width”:50,”height”:27,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png?w=50″,”full”:”file”:”5.png”,”width”:1024,”height”:563,”mime_type”:”image/png”,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png”,”image_meta”:”aperture”:”0″,”credit”:””,”camera”:””,”caption”:””,”created_timestamp”:”0″,”copyright”:””,”focal_length”:”0″,”iso”:”0″,”shutter_speed”:”0″,”title”:””,”orientation”:”0″,”keywords”:[],”filesize”:2437129,”source_url”:”https://techcrunch.com/wp-content/uploads/2020/01/5.png”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/media/1938428″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/media”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/types/attachment”],”replies”:[“embeddable”:true,”href”:”https://techcrunch.com/wp-json/wp/v2/comments?post=1938428″],”author”:[“embeddable”:true,”href”:”https://techcrunch.com/wp-json/tc/v1/users/105117099″]],”wp:term”:[[“id”:426985170,”link”:”https://techcrunch.com/tc-events/”,”name”:”Events”,”slug”:”tc-events”,”taxonomy”:”category”,”parent”:0,”rapidData”:”pt”:””,”pct”:””,”submenu_categories”:[],”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/categories/426985170″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/categories”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/category”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?categories=426985170″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?categories=426985170″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?categories=426985170″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”id”:449546991,”link”:”https://techcrunch.com/robotics/”,”name”:”Robotics”,”slug”:”robotics”,”taxonomy”:”category”,”parent”:0,”rapidData”:”pt”:””,”pct”:””,”submenu_categories”:[],”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/categories/449546991″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/categories”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/category”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?categories=449546991″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?categories=449546991″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?categories=449546991″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”id”:17396,”link”:”https://techcrunch.com/tc/”,”name”:”TC”,”slug”:”tc”,”taxonomy”:”category”,”parent”:0,”rapidData”:”pt”:””,”pct”:””,”submenu_categories”:[],”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/categories/17396″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/categories”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/category”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?categories=17396″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?categories=17396″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?categories=17396″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true]],[“id”:576716706,”link”:”https://techcrunch.com/tag/aaron-jacobson/”,”name”:”Aaron Jacobson”,”slug”:”aaron-jacobson”,”taxonomy”:”post_tag”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags/576716706″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/post_tag”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?tags=576716706″,”href”:”https://techcrunch.com/wp-json/wp/v2/battlefield-companies?tags=576716706″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?tags=576716706″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_topic?tags=576716706″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?tags=576716706″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”id”:6602,”link”:”https://techcrunch.com/tag/amazon/”,”name”:”Amazon”,”slug”:”amazon”,”taxonomy”:”post_tag”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags/6602″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/post_tag”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?tags=6602″,”href”:”https://techcrunch.com/wp-json/wp/v2/battlefield-companies?tags=6602″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?tags=6602″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_topic?tags=6602″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?tags=6602″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”id”:12374,”link”:”https://techcrunch.com/tag/artificial-intelligence/”,”name”:”artificial intelligence”,”slug”:”artificial-intelligence”,”taxonomy”:”post_tag”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags/12374″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/post_tag”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?tags=12374″,”href”:”https://techcrunch.com/wp-json/wp/v2/battlefield-companies?tags=12374″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?tags=12374″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_topic?tags=12374″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?tags=12374″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”id”:10406,”link”:”https://techcrunch.com/tag/ceo/”,”name”:”ceo”,”slug”:”ceo”,”taxonomy”:”post_tag”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags/10406″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/post_tag”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?tags=10406″,”href”:”https://techcrunch.com/wp-json/wp/v2/battlefield-companies?tags=10406″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?tags=10406″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_topic?tags=10406″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?tags=10406″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”id”:43143253,”link”:”https://techcrunch.com/tag/disrupt-sf/”,”name”:”disrupt sf”,”slug”:”disrupt-sf”,”taxonomy”:”post_tag”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags/43143253″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/post_tag”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?tags=43143253″,”href”:”https://techcrunch.com/wp-json/wp/v2/battlefield-companies?tags=43143253″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?tags=43143253″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_topic?tags=43143253″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?tags=43143253″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”id”:52541335,”link”:”https://techcrunch.com/tag/eric-migicovsky/”,”name”:”eric migicovsky”,”slug”:”eric-migicovsky”,”taxonomy”:”post_tag”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags/52541335″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/post_tag”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?tags=52541335″,”href”:”https://techcrunch.com/wp-json/wp/v2/battlefield-companies?tags=52541335″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?tags=52541335″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_topic?tags=52541335″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?tags=52541335″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”id”:576596787,”link”:”https://techcrunch.com/tag/frederic-moll/”,”name”:”Frederic Moll”,”slug”:”frederic-moll”,”taxonomy”:”post_tag”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags/576596787″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/post_tag”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?tags=576596787″,”href”:”https://techcrunch.com/wp-json/wp/v2/battlefield-companies?tags=576596787″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?tags=576596787″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_topic?tags=576596787″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?tags=576596787″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”id”:576729002,”link”:”https://techcrunch.com/tag/james-kuffner/”,”name”:”James Kuffner”,”slug”:”james-kuffner”,”taxonomy”:”post_tag”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags/576729002″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/post_tag”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?tags=576729002″,”href”:”https://techcrunch.com/wp-json/wp/v2/battlefield-companies?tags=576729002″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?tags=576729002″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_topic?tags=576729002″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?tags=576729002″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”id”:576716705,”link”:”https://techcrunch.com/tag/kelly-chen/”,”name”:”Kelly Chen”,”slug”:”kelly-chen”,”taxonomy”:”post_tag”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags/576716705″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/post_tag”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?tags=576716705″,”href”:”https://techcrunch.com/wp-json/wp/v2/battlefield-companies?tags=576716705″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?tags=576716705″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_topic?tags=576716705″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?tags=576716705″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true],”id”:576726081,”link”:”https://techcrunch.com/tag/lucy-condakchian/”,”name”:”Lucy Condakchian”,”slug”:”lucy-condakchian”,”taxonomy”:”post_tag”,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags/576726081″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tags”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/post_tag”],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?tags=576726081″,”href”:”https://techcrunch.com/wp-json/wp/v2/battlefield-companies?tags=576726081″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc-media-gallery?tags=576726081″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_topic?tags=576726081″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?tags=576726081″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true]],[],[],[“id”:576704946,”link”:”https://techcrunch.com/event-type/sessions/tc-sessions-robotics-ai-2020/”,”name”:”TC Sessions: Robotics + AI 2020″,”slug”:”tc-sessions-robotics-ai-2020″,”taxonomy”:”tc_event”,”rapidData”:”pt”:””,”pct”:””,”_links”:”self”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tc_event/576704946″],”collection”:[“href”:”https://techcrunch.com/wp-json/wp/v2/tc_event”],”about”:[“href”:”https://techcrunch.com/wp-json/wp/v2/taxonomies/tc_event”],”up”:[“embeddable”:true,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_event/449559507″],”wp:post_type”:[“href”:”https://techcrunch.com/wp-json/wp/v2/posts?tc_event=576704946″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_events?tc_event=576704946″,”href”:”https://techcrunch.com/wp-json/wp/v2/tc_video?tc_event=576704946″],”curies”:[“name”:”wp”,”href”:”https://api.w.org/rel”,”templated”:true]]]}},{“id”:1936807,”date”:”2020-01-28T08:33:24″,”date_gmt”:”2020-01-28T16:33:24″,”guid”:”rendered”:”https://techcrunch.com/?p=1936807″,”modified”:”2020-01-27T15:55:41″,”modified_gmt”:”2020-01-27T23:55:41″,”slug”:”nutanix-execs-discuss-how-they-built-their-2016-ipo-roadshow-deck”,”status”:”publish”,”type”:”post”,”link”:”https://techcrunch.com/2020/01/28/nutanix-execs-discuss-how-they-built-their-2016-ipo-roadshow-deck/”,”title”:”rendered”:”Nutanix execs discuss how they built their 2016 IPO roadshow deck”,”content”:{“rendered”:”
Bringing a startup from idea to IPO isn’t an easy task, but if you can build something successful, one major milestone is to go public. Before your Nasdaq debut, however, there’s a major step u2014 building a deck and taking it on the road for investors.n
Cloud computing company Nutanix went public in 2016, so we spoke to CEO Dheeraj Pandey and CFO Duston Williams, both of whom were with the company for the big event, to learn about how a company should define itself for investors as it seeks to go public.n
Who are you?n
Building a roadshow deck is an exercise in communications as founders attempt to carefully lay out their company’s core purpose and how they built it, along with their ethics, aspirations, financials and value proposition. In a nutshell, an effective roadshow deck summarizes who you are, what you stand for and why your company will make a good investment.n
CEO Pandey says that in addition to investment bank Goldman Sachs, a number of people from the company helped craft the presentation. “Fifteen people across different functions were involved in building the deck. That included product and marketing, to finance and corporate communications, to legal. I think there were at least six different departments,” he said.
