Attendee Feedback is a vital part of the event implementation process. Many event professionals recall the days of spending hours on end sifting through a countless number of paper surveys to understand how attendees perceived their event. From there emerged spammy emails, in which event profs could only cross their fingers and hope attendees had the time and patience to participate (if they even saw the email at all). As event technology has emerged, mobile event apps have introduced a more efficient and savvy way for event professionals to gather feedback from attendees through the use of surveys and live polling. While surveys and polls can typically be used anywhere in the app, understanding where to put them depends on what you wish to accomplish with the feedback received.