2015 in a nutshell

There are some really awesome Mobile app trends to look forward to in 2015. It’s all about the smartphone in your palms. This new age is exciting and filled with technologies that we could have only dreamed off a decade ago. Mobile Apps are here to stay, they are the future and so at Jomweb we’ve made a list of the coolest and latest technological advancements in the field of mobile apps!

Cloud technology

Cloud based technology is the next best thing for mobile application Developers. With the expanding usage of multiple electronic devices, app developers have to aim at creating universal apps which can be easily accessible on multiple devices.Mobile cloud applications are also cost effective making them attractive for developers. It is also easier to design these apps using advanced languages such as HTML5 and CSS3. Moreover cloud based storage system are used for data security and apps that require personal information. Cloud mobile computing is definitely the hottest and fastest developing trend to look out for this year.

Location based marketing and beacon

The easiest and fastest way to reach your target audience is location based marketing. Mobile app developers are using more and more location based services. Find a grocery store closest to you, find your friends, find the closest cinema, track your jogging route, LBS is the most existing feature for mobile apps. Beacon technologies are also going down as the fastest growing trend in mobile app development. Beacons can help clients find their approximate location. Businesses now have the opportunity to target local based consumers. Using the beacon technology apps can send highly contextual information to their clients, along with the best deals, sales or promotions. Beacon is a big deal because it can also deliver mobile payments and shopper analytics.

Internet of Things (IoT)

Machine to machine communication is at the core of the Internet of Things. The things in IoTinclude everything, from day to day objects to complex machines. The internet of things is going to be on every mobile app developers mind this year. Smartphones are the easiest tool for IoT and more and more apps are used across multiple devices. IoT will enhance user experience by giving accurate details about an object to the client. It will also be helpful in attracting the right clients at the right place at the right time. The Internet of Things is about to get bigger than ever and it’s the fastest growing mobile app trend.

HTML5 The fall of native apps is here as more and more developers focus on hybrid apps. Hybrid apps can be used on multiple platforms and will enable web developers to use the latest HTML5 and native apps to create the best possible outcomes. HTML5 are not only easier to develop but also easier to support and have the largest reach. They can be accessed across all mobile devices. HTML5 is a trend which is here to stay and probably even continue to be a trend in the next few years.

Big Data Analytic

The expansion of mobile application development has also lead to tough competition and clients expect the best out of app developers. Big data analytics will focus on performance tracking of apps. Clients will expect more user interactions, better features and universal apps from developers. Businesses will take more informed decisions using big data analytics. As the Internet of things expands, so does the big data analytics which can store information and analyze it, from social media content, web server logs and apps.

Wearable technology

With Apple’s latest plunge into smart watches, Google glass and Sony’s smart wig app developers are in for some serious technological revolution. Wearable technology is not limited to health and fitness anymore and expands to fashion and textiles. App developers will now have to work on creating apps which can work on such wearable gadgets. Developers will have to put on their thinking caps to create user friendly apps which serve the purpose of hands free devices.

Conclusion

Mobile app development has some serious competition with the 2015 trends pointing towards more user interaction and smart apps. The Internet of Things is going to expand to make our physical objects smart. Apps will have to cope with the things of IoT and please clients at the same time. This ever expanding world of mobile apps is here to stay and more and more people shift to other mobile devices apps will have to adapt to all forms of gadgets.