Marketing is a crucial process that advertising agencies employ to identify consumers and convert them into paying customers. Marketing agencies combine levels of experience and expertise to create effective strategies. A company’s expansion into new markets, especially internationally, may render these strategies ineffective. That’s why expert marketers designed Gohighlevel Crm, tailored to sales and marketing, ensuring that leads are well-captured and deals are closed.
This CRM reduces the time agencies spend on marketing activities. It automates the creation of marketing funnels and follow-up campaigns, thereby leading to a reduction in overhead. It also allows advertising agencies to send out review requests via email or SMS and lets them respond to reviews and view the analytics for all received reviews.
In this article, you’ll find everything you need to know about Gohighlevel CRM.
“Behind every tweet, share, and purchase, there is a person. Care more about the person and less about the share.” — Shafqat Islam
What is Gohighlevel CRM?
GoHighLevel, or Highlevel, is a cloud-based customer relationship management solution for sales and advertising agencies. Founded in 2018, it has grown to over 15,000 marketing agencies and 700,000 client accounts. Widely recognized as the most useful SaaS solution in the marketing sector, it saves advertising agencies the cost and time they would have spent managing and integrating multiple software tools and platforms.
As a marketing analytics platform, GoHighLevel CRM helps sales and advertising agencies create follow-up campaigns, capture customer responses, manage two-way communication, and collect sales leads from multiple channels. It enables them to schedule appointments, process payments, develop websites, and handle SMS marketing processes. Additionally, it offers a generous affiliate fee if you refer other people to them.
How does Gohighlevel CRM work?
Closing deals is the primary focus in the marketing industry. Achieving this requires a suitable strategy and a tool like Gohighlevel CRM. Firstly, create full-featured websites, funnels, and landing pages using Gohighlevel’s page builder to capture more leads. Additionally, you can charge and schedule appointments using its built-in calendar application.
Once you’ve captured leads, nurture them with Gohighlevel’s Multi-channel follow-up campaigns, automating engaging follow-ups and capturing responses from your leads. This tool also enables you to leverage AI (Artificial Intelligence) and Machine Learning to manage conversations.
The final crucial stage is closing the deal. Only proceed with closing a deal if you know where your leads are in the pipeline. Gohighlevel’s built-in pipeline management perfectly tracks their journey. To ensure complete deal closure, Gohighlevel’s integration with other apps makes it easy to collect payments on websites, funnels, and even when someone books an appointment.
Benefits of using Gohighlevel CRM
Reports and Analytics
As a marketing platform, Gohighlevel CRM offers reports and analytics features that empower advertising agencies to optimize their marketing, sales, and customer service processes. When utilizing customer data for email marketing, Gohighlevel CRM allows you to determine whether you are reaching the right person. It also enables you to identify which marketing efforts resonate more with your audience and contribute to increased sales.
Gohighlevel AI
Sales and advertising agencies appreciate that Gohighlevel CRM enables them to automatically create social media posts, generate images, respond to SMS messages, and increase booked appointments with ease.
Additionally, it can generate predictions based on the information you’ve stored about customers, leads, and sales. Whether you’re looking to score leads or forecast sales, it is an excellent tool for predicting trends and empowering organizations to make better data-driven decisions.”
Gohighlevel CRM Funnels & Landing Pages Builder
With Gohighlevel CRM, advertising agencies can effortlessly create stunning landing pages using one-click templates. It also enables them to build converting sales funnels and direct traffic to them seamlessly from the dashboard. Marketing agencies can also use the same builder to create websites and add navigation.
Gohighlevel Marketing Automation
Gohighlevel CRM streamlines your entire sales strategy, making your life easier and enhancing the effectiveness of your customer relations and marketing efforts. It significantly reduces the time agencies spend on marketing activities by automating the creation of marketing funnels and follow-up campaigns, reducing overhead.
Content Marketing
Content marketing is crucial because it answers your audience’s questions, helping you build trust, develop relationships, improve conversions, and generate leads. In today’s age, customers expect high-quality, consistent content from their favorite brands.
Gohighlevel CRM provides various elements for adding static content, and its website functionality can be extended with a DropInBlog integration. Using Drop-In-Blog for HighLevel helps create a functional, SEO-friendly blog, making it super easy to install and use while automatically enhancing your High-Level experience.
Gohighlevel Reputation Management
A strong reputation increases customer confidence and builds loyalty. It’s essential to monitor and manage your reputation closely. Gohighlevel CRM perfectly does that by enabling agencies to send review requests via email or SMS. It also allows them to respond to reviews and view analytics for all received reviews.
Gohighlevel CRM Integration
With Gohighlevel CRM, you can seamlessly connect to other apps, including WordPress, Mailchimp, ActiveCampaign, Pipedrive, Teachable, Schedule Once, SurveyGizmo, WIX, etc. Different powerful integrations with Gohighlevel CRM include the following:
Gohighlevel Project Management
The integration between Gohighlevel CRM and Project Management software allows sales and advertising agencies to streamline project management, reducing the time and manual effort required for tasks and fostering better collaboration between teams.
Gohighlevel ChatGPT
Advertising agencies benefit from integrating Gohighlevel and ChatGPT, saving valuable resources, eliminating the need for extensive training, and providing prompt and accurate responses to numerous inquiries.
Gohighlevel Outlook Integration
Integrating Microsoft Outlook with Gohighlevel CRM helps marketing agencies keep track of schedules and avoid overlapping appointments. Activating this integration enables automatic connections with Microsoft Outlook, creating events when tasks are created in GoHighLevel.
Who should use Gohighlevel CRM?
Advertising Agencies: Gohighlevel CRM is specifically designed for advertising, reducing the time spent on marketing activities. It excels in automating the creation of marketing funnels and follow-up campaigns.
Real Estate Agents: Visibility is crucial for success, and Gohighlevel CRM helps real estate agents be visible online, attracting clients who discover and engage with listings.
Online Course Creators: The membership website on the platform allows the creation of online courses, providing a versatile solution for course creators.
Other agencies that need this Gohighlevel CRM include;
Freelancers, consultants, bloggers, drop shippers, etc.
Comparison of Gohighlevel CRM and HubSpot CRM
Both platforms offer sales, marketing, and CRM features. However, Hubspot is basically for managing customer relationships, whereas GoHighLevel focuses more on advertising.
In their functionality, GoHighLevel allows agencies to create multiple marketing campaigns and capture leads via landing pages, forms, calendars, etc. HubSpot CRM has the capability for inbound marketing; it enables agencies to nurture and manage their customers’ relationships perfectly.
Collaborating with your team in Gohighlevel CRM is simple, and training a new hire is a breeze. HubSpot works excellently if you are certified or have hired a HubSpot-certified partner for thousands of dollars to set up the platform. If not, you need to make the most use of HubSpot.
Comparison of Gohighlevel CRM and Keap CRM
GoHighLevel and Keap are customer relationship management (CRM) software tools designed to help businesses manage their interactions with customers.
Both tools offer similar functionality, such as contact management, lead capture, email marketing, and task management, but there are some critical differences between the two.
For example,
With Gohighlevel CRM, you can capture, nurture, and convert more leads via 2-way SMS alongside emails, Messenger, and inbound phone calls. While using Keap CRM, you can only send and schedule broadcast text messages.
Also, there is no white-label functionality on Keap. They don’t allow it at all. So, you create your own white-label SaaS Revenue Stream. You can even make your own SaaS features and pricing plans within GohighLevel’s no-code drag-and-drop interface, including different pricing configurations.
Gohighlevel CRM Pricing
It offers flexible pricing options for optimal value. The first plan is a starter plan for $97 /Month. This plan has all the tools for capturing, nurturing, and closing leads. You can also access the features of online booking, website builder, pipelines, and social calendar. Start with a free trial to learn the features.
Unlimited is a plan in Gohighlevel CRM charging $297 /Month. The features include API Access, Branded Desktop App – Custom Domains, Unlimited Sub-Accounts, and everything in the starter plan. You can start with a free 14-day trial.
It’s a Wrap
With marketing, selling a product or service is more effortless. Gohighlevel CRM, designed specifically for marketing purposes, offers features tailored to automate the marketing process. From funnel and landing page builders to reports and analytics and Gohighlevel AI, all aspects of marketing are streamlined.
Gohighlevel’s reports and analytics feature enables advertising agencies to optimize their marketing, sales, and customer service processes, identifying areas for improvement. Advertising agencies also benefit from creating full-featured websites, funnels, and landing pages using Gohighlevel’s page builder to capture more leads and capture and schedule appointments using its built-in calendar application.
Frequently Asked Questions
In contrast to other CRMs like Active Campaign, Keap, Click funnels, Gohighlevel CRM has a funnel template that you can use for marketing. You can create a new funnel from scratch for your company, which can be as many as possible.
So, enjoy the unlimited funnels of Gohighlevel CRM to complement your marketing efforts.
Gohighlevel replaces both CRM and marketing tools, including ClickFunnels, Keap, Zoho, Mailchimp, WordPress, Freshsale, ActiveCampaign, Pipeline, Kartra, Hubspot, SalesForce, Woodpecker, and many more.
Gohighlevel is an all-in-one marketing software that provides advertising agencies and business owners with customer relationship management services. It allows you to nurture leads until the deal is closed. GoHighLevel CRM will enable you to manage all aspects of clients’ businesses – sales funnel, track leads tracking, outbound calling, SMS and voice calls, follow-up sequences, and meetings.
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