reels It has been almost three years since its launch in India and its trend has increased so much that now it has become a medium for people from entertainment to advertising. Now Brands from different verticals are also using Reel in their business to engage people. This is the reason why Meta has launched a program called #MadeOnReels, which will support advertising brands in the country to grow their business.
meta According to , the main objective of starting this new program is to help brands grow their business through reel advertising. For this, the company had collaborated with leading brands like Cadbury Dairy Milk Silk, Meesho, Navi, Maruti Nexa, Snitch, Amazon Prime Video and Tanishq earlier this year.
Brands will get all kinds of support
According to the company, a select number of brands will be chosen under the new program and they will be provided with creative and programmatic support from Meta. Creators like Niharika NM, Barkha Singh, RJ Karishma, Ayush Mehra, Viraj Ghelani, Ruhee Dosani and Masoom Minawala will get a chance to work in this initiative.
Arun Srinivas, Director, Ads Business, Meta, said that the results of the brand campaigns conducted so far have shown that the excellent synergy between reel ads and manufacturers can drive rapid growth for the brand and help the brand meet its core target. Will also help. He further said that our aim is to create a strong ecosystem of digital advertising in India.
Meta did the survey
Meta recently conducted the Global Consumer Short-Form Video Survey. The report related to this survey claimed that 82 percent people followed the brand after watching the reel, while 74 percent people messaged the brand to know about the product after watching the reel.
At the same time, 77 percent people bought the product of the brand after watching the reel. Let us tell you that the company wanted to know through this survey whether the users really buy the product or service after watching the reel or not.
avatar updates
Technology company Meta crossed the 100 billion mark last month. To celebrate this achievement, the company updated the avatar feature to add a new body shape. Also added new clothes and hair texture.
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