Procurify’s Intelligent Spend Management platform provides hundreds of organizations worldwide with real-time visibility and control over all business spend. We’re looking for a talented and team-driven Demand Generation Manager to join us on our journey.
ABOUT THE ROLE
Procurify is looking for a skilled Demand Generation Manager to join our team and play an integral role in leading and implementing Procurify’s demand generation strategy.
The right candidate will be innovative, analytical, pragmatic, and share our values of Creativity, Courage, Curiosity, Compassion, and Customer Obsession. You are a person that understands the importance of running digital marketing programs that produce high-quality leads and generate sales pipeline. You know how to build, run, and manage awareness, paid, and Lead Nurturing Programs that target, educate, and convert the ideal buyer into Intelligent Spend Management advocates.
The right candidate will be buyer-driven and market-focused, with experience building a high-performing demand generation channel that aligns with the overall marketing strategy. In this role, you will develop, run, and manage paid search programs that target people actively searching for a spend management solution, ensuring they find Procurify. You will build awareness programs and campaigns that target and build awareness in Procurify with future spend management buyers. You will also explore and find innovative ways to engage and offer value to people who already have knowledge of Procurify, building value-creation programs that move them into an active buying motion.
Success in this role will be realized by providing the right product message to the right people at the right time, turning our digital marketing channel into a predictable and high-performing revenue-supporting function.
What you’ll be working on
Develop and execute a comprehensive digital marketing playbook that increases awareness, produces high-quality leads, and generates sales pipeline
Run and manage targeted paid search programs that focus on impressions, clicks, and conversions
Distribute high-value content across various digital channels to generate demand.
Plan and build lead nurturing programs that move people into an active buying motion
Analyze and continuously optimize paid programs to maximize return on spend
Leverage analytics and KPIs to understand program effectiveness and continuously improve lead performance and conversion.
Report and communicate KPI results, highlight achievements, identify opportunities and risks, and outline plans for improving demand generation outcomes
Collaborate with the marketing team to build programs and campaigns that support the overall marketing playbook
Partner closely with growth and sales to build and support cross-functional lead-generation programs and campaigns
Who we’re looking for
5+ years of marketing and demand generation experience with a focus on growth-stage technology companies
Ability to build, run, and manage awareness, paid, and lead nurturing programs and campaigns from start to finish
Proven track record of producing high-quality leads and generating sales pipeline
Experience creating demand-generation programs that demonstrate a deep understanding of the buyer and market
Ability to analyze and understand data to continuously optimize program and campaign performance
Outstanding conversational and written communication style that is simple, clear, and concise
Positive and open-minded with excellent problem-solving, strategic thinking skills, and hands-on execution
Team player aligned with organizational objectives while working as an individual contributor
Solid project management skills with the ability to focus on high-impact, high-value initiatives
WHY PROCURIFY?
Help us modernize spend management
Procurify is a remote-first company with a big heart and a strong ambition to modernize the way organizations manage business spend. We’re trusted by hundreds of companies around the world — across industries like biotechnology, education, health care, manufacturing, and software — to manage over $30B in spend.
Be empowered to do your best work
We’ve created an environment where personal and professional growth is a real priority. Some of the great perks we offer include:
Flexible working: We’re a remote-first organization with flexible working hours. Work anywhere from within Canada!
Four-day workweek: Burnout is real. To help you restore balance between work and life, all Procurify team members work four days a week.
Unlimited responsible time off: Work hard, play harder. All team members can take advantage of our unlimited responsible time off policy.
Extended health benefits: We prioritize our team’s health and well-being. We offer a competitive health, vision, and dental package along with an Employee Assistance Program (EAP), and a health and wellness spending account.
Community initiatives: We have a strong commitment to giving back to our communities, including regular volunteer days, our Donate Your Day program, and education lunch and learns.
Stock options: Everyone has a chance to own a part of Procurify with our competitive stock program.
DEI initiatives: We regularly run a diversity, equity, and inclusion roundtable where we host guest speakers and tackle the topics that matter.
Work with an amazing team
We’ve welcomed team members who were boat captains, funeral directors, swing dancers, competitive gamers, plumbers, and novelists. Everyone has a story and we’re here to embrace them!
LEARN MORE
Procurify is an Equal Opportunity Employer. We do not discriminate against any team members or applicants for employment because of race, color, disability, sex, age, national origin, religion, sexual orientation, or gender identity and/or expression.
If you feel like you don’t meet all of the requirements for this role, we encourage you to apply anyway. We know that feelings of imposter syndrome can get in the way of meeting incredible candidates, and we certainly don’t want those feelings to get in the way of meeting you! We really want to get to know you and why you’re great for the role. Please avoid including your picture and age on your resume.
Apply online today and let’s start a conversation.
To learn more about Procurify, check out these resources:
Get to know our team through our Meet Us Monday videos
Check out what our customers are saying about us
Learn more about our procure-to-pay platform
