Japanese Tech Legend Sony has just introduced the latest flagship in their smartphone lineup, the Xperia 1 VI, which promises to be a game-changer for mobile photographers. 

This premium smartphone comes with advanced AI technology, a powerful new telephoto zoom lens, and stunning display features that will elevate your photography experience.

The Xperia 1 VI is equipped with a telephoto optical zoom lens that offers up to 7.1x zoom. This means you can capture detailed shots from far away, with a focal length range of 85mm to 170mm. Whether you're taking a portrait or a close-up of a distant subject, this lens ensures high-quality images with beautiful bokeh effects. The lens also supports telephoto macro photography, allowing you to capture fine details with up to 2x magnification.

Sony has packed this smartphone with their "Exmor T for mobile" image sensor, which excels in low-light conditions and offers high-speed autofocus (AF) with AI-powered human pose estimation. This ensures sharp and clear images even when your subject is moving. Additionally, the AI image adjustment technology, “Powered by BRAVIA®,” brings the vibrant and accurate colors of Sony’s BRAVIA TVs to the Xperia’s display.

The updated camera app on the Xperia 1 VI is designed to be intuitive and easy to use. It includes special shooting modes and customizable color presets, like ‘Creative Look,’ popular among professional photographers. The touch tracking feature automatically adjusts brightness and color, making it easier to get the perfect shot.

The Xperia 1 VI features a high-definition display that replicates the quality of Sony’s BRAVIA TVs. With "Sunlight Vision," the screen remains clear and vivid even in direct sunlight. For audio enthusiasts, the full-stage stereo speakers deliver superior sound quality, and the phone supports high-resolution audio through both wired and wireless connections.

The Xperia 1 VI is built for performance, featuring the Snapdragon® 8 Gen 3 Mobile platform for smooth gaming and video playback. The new “FPS Optimizer” in Game Enhancer adjusts CPU usage and frame rate for the best gaming experience. The phone also boasts a long battery life, with up to two days of use and fast charging capabilities.

Sony has also made efforts to be environmentally conscious. The Xperia 1 VI comes in eco-friendly packaging made from bamboo, sugar cane, and recycled paper. The phone itself incorporates recycled materials, including SORPLAS™, a recycled plastic developed by Sony.

The Xperia 1 VI will be available in Black, Platinum Silver, and Khaki Green in selected countries starting late June 2024. This smartphone is perfect for anyone looking to elevate their mobile photography with cutting-edge technology and user-friendly features.

Sony Xperia 1 VI price starts at £1,299 or around PHP 95,350 with current conversion and before taxes. No word yet on its availability in the Philippines; Although, since Sony Xperia handsets are currently not being officially launched in our country, this one will most likely hit grey market stores in the country in the weeks following its global release in June 2024. It's a bit sad and I hope that Sony would someday formally bring Xperia smartphones here, just like when TechPinas was fairly new. Anyway, stay tuned for updates!