The most complete Yoast Seo Plugin usage guide
| Yoast Plugin |
Yoast SEO plugin
When many people started using the Yoast SEO plug-in, they only used his most basic functions-edit the title, description, and keywords for each page, but Yoast's functions are far more than that. Let ’s take a look at him. What can we do for you?
Yoast SEO plugin Paging optimization
We know that WordPress CMS will generate some pages like / page1 /, / page2 /, etc. Many people don't pay attention to these small details. If you don't take care of these details, your page will continue to dilute the weight of your entire site. An article I wrote in Xiaomi Circle: The weight is water, and the page is a cup. The more cups, the less water each page can divide, so we will use the paging optimization function of Yoast.
Note: When you just installed the Yoast SEO plug-in, the part of the advanced features is hidden, you need to open this advanced feature in "features".
| The most complete Yoast SEO plugin usage guide |
Then you will see a lot of functions in the sidebar of Yoast
We click to enter the "Titles & Metas" option, click "Other", then find this option, select "Noindex"
There is an article in SEJ about the comparison between paging optimization and no paging optimization. The natural search volume of paging optimization has increased by more than 20%, which also verifies the principle of weight distribution I am talking about. I am interested. You can read this article:
Therefore, paging optimization is very necessary. If you are not using WordPress, you can use code noindex or robots to block the path after / page /. (The disadvantages of using robots to block are not found here. I hope that energetic students can study together. My own blog uses robots to block the pagination.)
Optimize category page and Archive page
The category and archive generated by Wordpress can't change the style (for novices), because it is called by PHP. Unless you go to change the PHP file, but this is not very reliable for people with a weak code base, and the generated pages are also very unfavorable for optimization. Especially for the archive page, he will also generate multiple pages, so it is necessary for us to nominate these pages.
| The most complete Yoast SEO plugin usage guide |
How to do it?
Still open "Titles & Metas", and then find the "Taxonomies" option, noindex category and tag off. Then click on the "Archives" option to continue Noindex off this archive page In this way, our website is included in Google only to include those more important pages, instead of the messy pages.
Picture link optimization
In addition, we will find that when our post picture is in an article or page, click on the picture will jump to the picture link. For example
If the user clicks close directly without worrying about returning, it will directly turn off your page! This is the traffic that you have worked so hard to bring, may it be your potential users, because the problem of image links has caused the loss of customers, is it sad? It definitely hurts, because some industries do AdWords bidding, and even one-click goes to $ 8.
How to deal with it?
Yoast SEO plug-in provides the function of picture link optimization, which allows users to click on the picture, and it will still open your original article link so that you will not be afraid that this picture will jump to the upload link where the picture is located.
Specific operation: Click "Advance" to find the "permalink" option.
Change the option "Redirect attachment URLs to parent post URL" to Redirect, Of course, Yoast SEO also has a breadcrumb navigation setting function, XML Sitemap function, etc. These will not be explained in detail, because many topics are accompanied by breadcrumb navigation, and XML can also be automatically generated.
| The most complete Yoast SEO plugin usage guide |
Many people say that doing SEO has no effect, but the real SEO is to optimize it from the details, with high-quality content output and high-related backlink imports, and the website ranking is not good.
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