Stuff You Ought to Know, the explainer Podcast hosted Josh Clark and Chuck Bryant (pictured on the left above), has now surpassed one billion complete downloads.
The podcast is printed by How Stuff Works/Stuff Media, which was acquired by iHeartMedia final fall. The corporate says that is the primary podcast to cross the billion-download threshold. (Publishers together with Stuff Media have beforehand hit that quantity throughout all their titles — but when any particular person podcast reached that milestone earlier than, they’ve stored quiet about it).
How huge an achievement is that this within the broader podcast panorama? Effectively, Apple introduced final 12 months that all the podcast content material in iTunes and the Podcasts app had been downloaded and streamed a complete of 50 billion occasions.
Whereas Stuff You Ought to Know stays some of the fashionable podcasts round — iHeartMedia declined to offer obtain numbers for particular person episodes, however mentioned the present has been averaging 30 million downloads monthly — it additionally has the benefit of a deep archive and a head begin over many different high-profile sequence. Actually, it first launched again in April 2008 and has subsequently printed greater than 1,000 episodes, with latest segments protecting all the things from air baggage to the Spanish flu to assassination makes an attempt on Adolf Hitler.
The podcast was additionally tailored right into a TV present that aired for one season on the Science Channel.
In a press release, Clark mentioned:
“Stuff You Ought to Know” was born out of a curiosity that Chuck and I each have about all the things. We aren’t specialists on any of the subjects we focus on on the present, we simply occur to be good at speaking collectively about what we’ve dug up and I feel that makes the podcast accessible and fulfilling for everybody. Reaching one billion downloads has actually validated what we’ve constructed over the previous 10 years and it makes us excited concerning the subsequent 10 too. It’s a tremendous milestone for us and we’re grateful to all of the listeners around the globe who helped develop that quantity.
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