The Advantage of Using App Metrics for Feedback.

By using app metrics, we can monitor the mobile app performance. It also allows us to identify room for improvement through feedback, this is by knowing where change is needed – we can act accordingly.

Digital Analytics for Overall Performance Feedback.

Time is incredibly valuable in this modern age.  Unfortunately, that means even if you have a mobile application that looks incredible and has a ton of features. If it is slow and takes time to perform then users won’t be keen on using it. In the end, an app’s main function is to save people time and simplify various processes.

However, even a fast performing app can encounter some obstacles from time to time. We all know the dreaded ‘crash’. No developer plans on designing an application with the purpose to crash. Luckily with app metrics, the development team can gather user feedback and app reviews to prevent future crashes. Knowing exactly what menu or app feature causes the crash allows them to pinpoint the problem.

Improving User Feedback.

The people who download the app and use it are the ones who discover every single bug. That’s why feedback is crucial! Gaining direct feedback from your app users allows you to identify anything that will cause a crash. Developers are busy with various other developing aspects so it won’t be the end of the world if a gap in the app slips their notice.  This is why it is so extremely necessary for the users to be able to rate your app. Though the rating process, you will be able to see on what level your development is.

Digital Analytics and Marketing.

A great point was brought to light by savvyapps.com. According to them, one of the best ways to track your marketing campaign is by studying your number of downloads. Knowing who’s downloading your app and why, allows you to understand your target market. All of this is possible thanks to app metrics.

Furthermore, knowing the number of downloads is important. Another metric that you should focus on is ‘time spent on the app’.  If users are inactive concerning your app then it might not fill their needs.

Where Do Your Users Originate From?

That question might just help you take marketing your app to the next level. Knowing what website, social platform or general area drives people to download your app is mandatory. As soon as you know these stats you can start improving certain areas. Let’s say hardly any downloads originate from social media, then you will automatically know that you need to up your social media marketing.

Mostly all the above-required stats can be gained from using App Store Analytic, Instabug or even Crashylitics. However, using all this new information is strictly up to you. We do advise that it’s best to let a professional best app development service company assist you. We know how to use app metrics and analytics to take your mobile app to the next level.