Instagram has added a new "recommended for you" section for all users. The feature, described here in the company’s Help documentation, will suggest posts for you based on those that have been liked by other accounts you Follow.
The new section, “Recommended for You,” is clearly labeled so as not to be confused with your own home feed. It will contain three to five suggested posts. This isn’t the first time Instagram has offered recommended content. But previously, you’d have to head to the Explore section to see recommended posts and videos – they wouldn’t be pushed to your home feed. You could also see what posts friends have been liking in the Following section, if you chose. The change comes shortly after another update also focused on broadening users’ access to content beyond what’s being posted to those accounts you explicitly follow. Earlier this month, the company introduced a way to allow users to follow hashtags – in other words, you can now follow your interests, not just accounts.