The tactics of attracting visitors to the site will be based on one or more of the Marketing channels listed above. To briefly outline the features and differences of the various Internet marketing channels, please look at your marketing and determine the most effective channels. Try not to confuse the success of one channel with another. For example, if customers come after personal calls, it is very tempting to call personal sales the most effective. However, consumers can call after they have visited your site. 

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