Logan Paul posted a solemn video apology online Tuesday after intense criticism on social media over an earlier mea culpa about a Youtube post showing what appears to be a body hanging from a tree in a Japanese forest known for suicides.

Paul’s earlier written apology issued on Monday had done little to quell the outrage over the controversial YouTube video.

Paul asked fans to not defend his actions, and said his goal was to entertain and “push the boundaries” but not to be “heartless, cruel or malicious.”

“The young person who died was not for Paul- not their body, not their image, not their story,” tweeted Caitlin Doughty, a mortician and author.

Paul rose to fame with his viral microvideos on Vine using juvenile and physical humor, which he had described as filling “the niche of the crazy college kid.