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Strategies to Overcome 5 Major Print Business Challenges

Strategies To Overcome 5 Major Print Business Challenges

The recent COVID-19 pandemic has pushed the Print industry in India through some rapid changes. E.g., there is a drop in orders for printers servicing schools and the government sectors—similarly, more growth in labels, packaging, and personalized products.

In this scenario, Print customers are majorly struggling with areas like

  • Managing Short Run and Productivity : Printers can no more say no to short-run orders, which is the new normal and will stay due to personalized marketing. The challenge is optimizing productivity and reducing the workforce needed to manage small orders that they could justify for larger orders? How to implement Order Management? Where to start?
  • Enhancing customer experience and repeat sales: India’s average age is below 29 years, and 97% of Postal Codes in India have ordered online during the last year, which means they have experienced the Amazons of the world, transforming the customer experience to offer easy ordering reordering, and order updates. Today everything around is being upgraded from Banking to Education. This means your B2B and B2C customer will expect the same. Challenge is how to achieve, as we do not have Software teams and significant investments?
  • Launch new Print Segment or Sale channel: The need of the hour is to have the flexibility; for, e.g., During covid companies who were fast in launching Covid products, personalized packaging, comprehensive formats, and personalized photo products were quick to adapt and grow despite traditional products going down.
  • Partnership : At the pace market and customer preferences are changing; either company is shutting down due to lack of competence or being bought out. Need is to look at collaborating with the right people to synergize? What is the big question?
  • Order management and process automation: For a smooth purchase cycle, including customization, quick delivery, competitive pricing, and the post-purchase experience automating the process is the need of the hour.

How Can OnPrintShop Help you?

OnPrintShop offers an integrated platform that includes diversified features. For example, using the ‘Designer Studio and design approval tool to speed up designing for short-run orders; once orders are entered in OnPrintShop, just like Accounting software, you don’t need to do multiple entries; the system will auto-generate thank you email, job ticket, shipping label, and invoice. Once Order processing starts, Job Board keeps track of orders and will auto-send updates to customers, which has helped reduces from Six people needed to process orders to 2 people for our successful customers. In addition, you can integrate third-party solutions – ERP, Accounting, and workflows.

To know more you can check the blog here.

About OnPrintShop:

With extensive experience in delivering solutions for Fortune 500 companies, OnprintShop can help you retain or win large B2-B and B2C companies by providing top-notch solutions. It has been serving the Print Industry since 2006 and includes web-to-print and an integrated order management solution. The solution offers all that PSPs need to grow sales by providing modern customer Experience to B2b, B2C, and resellers to order multiple print segments and automate Order Processing. Consequently, it helps to make even short-run orders profitable, eliminating repetitive tasks, which has supported successful companies in reducing 80% of the team and time required to process orders. OnprintShop respects customers’ printing challenges and simplifies print operations with 24*5 personalized support.

The post Strategies to Overcome 5 Major Print Business Challenges appeared first on OnPrintShop.



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