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Women Leaders in Customer Success 2021

The birth of the 20th century has arisen many social and psychological changes in our society. What packs a definite punch is the embracement of Women in all of the work affairs. On that note, our ideologies too have molded over the years. Women are owning more responsibilities and are emerging to adorn strong leadership competencies. Women in customer success are taking over the town and converting every milestone which was once considered as surreal.

Customer Success as a niche is highly competitive and caters to a large volume of masses. Simply put, this calls for affirmative thought leaders that promise exceptional customer experience that garnishes a competitive edge over the rest. In similar regards, nothing is stopping women from successfully exploring new heights and reaching the pinnacle to success.

In fact, statistics back that up. A report by Forbes states that women were better rated than men on 12 out of 16 leadership strategies. And two of the striking traits where women outscored men were in taking more initiatives and driving for better outcomes that bring in better results.

Today, in this blog we will discuss about such remarkable women who have carved their own stamp in their respective areas of expertise. In no particular order, and not limited to, here is the list of influencers, leaders, and strategists that have broken the glass ceilings with their sheer passion.

  • Catherine Blackmore
  • Sue Nabeth Moore
  • Christina Crawford Kosmowski
  • Annette Franz
  • Sue Duris
  • Maria Martinez
  • Rhonda Basler
Source: Pexels

Catherine Blackmore, GVP, Customer Success, Oracle Marketing Cloud

Catherine Blackmore is said to be the powerhouse in the CS space and innovation. With her glittering career spanning over two decades, her involvement in running world-class customer success strategies is something to remember.

Being a thought leader in the space, her exceptional content is mostly fueled by real-life experiences. She has proven her spectacular works in content with an eclectic range covering blogs, eBooks, and white papers as well. To top the list, she has also been named as one of the Top 50 influencers in the CS niche.

Sue Nabeth Moore, Customer Success Leader

Sue Nabeth Moore is reckoned as one of the main evangelists and pioneers in the industry. She is also the founder of Success Track Enterprise which is aimed at refining, defining, and scaling customer success organizations in and across Europe.

Not only that, she is the Co-Founder of Customer Success Mastermind which is a career and training developmental program that aids leaders in evolving their careers. Aside from this, she was noted as one of the 7th most influential women to follow in 2018 by Gainsight.

Christina Crawford Kosmowski, VP, Global Head, Customer Success, Slack

Christina Crawford Kosmowski is known for spending over two decades in the CS space, in senior leadership positions. Prior to Slack, her role at Salesforce too garnered immense laurels and profitable margins.

In fact, she assisted in multiplying the revenue from a mere $30 million to a whopping $8 billion in no time. Now that she is rendering her service at Slack, she is ensuring the best of customer service given to the clients that pull in massive customer retention and loyalty.

Annette Franz, CEO, and Founder, CX Journey Inc.

Annette Franz is best known for co-hosting the #CXChat that goes live on Twitter on a weekly basis. Currently, she also serves as an executive member in the CXPA (Customer Experience Professionals Association).

With her career spanning over 25 years, she has helped mentor and guide other professionals in the space and supported them in advancing their careers. This includes helping companies know and understand their clients and identifying the factors that drive customer engagement and satisfaction. Over and above, she is an avid writer and speaker as well.

Sue Duris, Director of Marketing and Customer Experience, M4 Communications

Sue Duris is a digital marketer and customer experience strategist. Over 20 years, she has led the market, products, and CX initiatives in the SaaS niche. She is also a proficient writer and regularly pens for M4 Communications. Her blogs put a laser-beam focus on deriving customer experience insights for benevolent growth and revenue.

One of her strong facets includes portraying employee experience (EX) as the sole driver behind loyalty, advocacy, and customer retention programs. She mainly zeroes in on some of the key indicators of customer success such as the voice of the customer, relevant and related metrics, and customer journey mapping.

Maria Martinez, Executive Vice President, and Chief Customer Experience Officer, Cisco

Maria Martinez is a seasoned professional in this CS space. If you are talking about women in the customer success industry, she cannot just be missed out on!

Here in Cisco, she delves into the multi-billion services and organizations that are mostly responsible for augmenting a customer transform their business via the company’s stellar portfolio of software and subscription offerings.

Rhonda Basler, Director, Customer Engagement, Hallmark Business Connections

Rhonda Basler has had an excellent journey from working in outbound customer service contact centers to being the Director. She has been in the industry for over 15 years and had brought in massive expertise in data-driven marketing for the brand. Insightful approach and deep analytical skills have led her to reach that point.

Her contribution and role in revamping and ameliorating Hallmark’s newer customer care solution have transformed into an everlasting solution for the contact centers in the niche. Now, Hallmark has successfully placed itself as a memorable and meaningful solution provider that enhances business relationships with both, customers and employees.

That’s a Wrap

This was just a tiny glimpse of these wonder women and their wonderful contributions to the customer success niche. These ladies are on their route, paving their way to gather the most of business and revenue profits. Their strategic and superior ideas help in streamlining the goals and adding value to the company’s mission and vision. Aside from the ones mentioned in the list, many other superwomen are equally great at their respective roles too.

You might also like:

  • Top 7 Traits of a Great Customer Success Leader! –  Includes top seven traits which one looks for in a brilliant Customer Success Leader.
  • To understand how SmartKarrot can helps SaaS companies keep and grow loyal customers, Request a Demo.

The post Women Leaders in Customer Success 2021 appeared first on SmartKarrot l Comprehensive Customer Success.



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