1.Marketplace

• Marketplace – Online-to-offline

Today’s customers from around the world can buy any product through online or any channels. Online shopping has witnessed great success. It saves time, money and it is way insightful.

Retail business adopted true OMNI experience as a Retail strategy, an approach to sales and marketing that provides customers with a fully-integrated shopping experience by uniting user experiences from online, offline and everything in between.

The retail ecosystem combined with the comfort of being at home, getting all customer choices delivered to the doorstep and frequent online seasonal sales have turned the tables for the marketplace sector quite significantly.

Manual Process Challenges

If the retail marketplace and other digital ordering processes are not integrated with physical stores, it leads to –

1. Inaccurate Product, Price information
2. Incorrect inventory resulting to overselling or opportunity losses
3. Demands more resources for order processing resulting in operating cost
4. Delay in fulfilment and delivery
5. Incomplete customer information
6. Customer experience at stake

2.How to overcome

Retailers prefer to have fully integrated systems with real time Product, Inventory, Pricing, Order and Return information availability for order processing and to provide seamless customer experience.

• Very importantly, as demand keeps increasing the need for additional staff to handle transactions are minimized by having tight integration with offline solution.
• Deep marketplace integration with offline system allows to operate more efficiently and excites the customers with reduced cost.
• Exchange of real time information like Catalog, price, customers, inventory and customer orders between marketplace and offline system results in accurate and best customer service.
• Seamless flow of data exchanges between the systems enables to serve the customers at the best.

3.Wondersoft Solution

Wondersoft POS connector enables deep integration with TatacliQ, Amazon etc., to handle end to end marketplace processes with these touch points

1. Product, Price and Inventory sync
2. Marketplace Order Process – Customer forward Journey
   
   1. Pull Orders
   2. Order processing in POS
      
      1. Order accept / Reject
      2. Create Package
      3. Invoice creation
      4. Shipping Label generation
      5. Manifest generation / Print
   3. Order Cancel

Business Benefits:

Wondersoft’s integration allows you to perform all the operations that you do with marketplace.

• Enable unified inventory for Online and Offline.
• Automate product updates along with the price.
• Offer the best customer experience by giving “Buy online. Pickup in-store / delivery at home.”
• Automate nearby store’s inventory lookup for quick delivery.
• Reduce time of fulfillment processes.