In the past year, she spent more than 400 thousand RMB Shopping on Taobao. In the past 10 years, her total consumer bills came up to 2.52 million RMB, it makes her won a “Golden chop hand party” title in her social circle. On March 2016, Alibaba announced its 2016 commodity turnover surpassed 3 trillion RMB. There are more than 400 million active Internet buyers behind this huge number. Chen Na (a pseudonym) is the one in 400 million Taobao buyers.
Buy everything on Taobao
Chen Na is a senior Taobao buyer, her Taobao account registered in 2006; she has been 10 years online shopping experience and rated with 5 yellow diamond buyers. Chen Na and did not realize that she spent so much online shopping if she didn’t see “Look at yourself in 13 years total consumption bill” campaign launched by Taobao. She won more than 200 likes with comments when she show the bills in the Wechat friend circle.
“I buy almost everything from Taobao.” Said Chen Na, the products range from furniture, electronic appliances to vegetables, fruits and toilet papers, online shopping has become a way of life. When registered on Taobao, Chen Na still in college, there are no many types of products available but cheap enough. Chen Na was not only to buy heself, but also to help students shopping.
After graduation, Chen Na came to Beijing, in front of a strange city, she is still use online shopping to purchase daily necessities, while buy some luxuries a few times each year. Chen Na said his LV, Dior, Chanel and other luxury goods are all purchased online. Later she settled in Beijing, home furniture, home appliances are also bought from Taobao. In addition, Chen Na also often helps family members shopping online.
Unlike offline shopping experience, online shopping often unable to see the purchase goods, the store can only judge by the photos and description as well as other buyers’ evaluation. “What you received isn’t what you paid” is the biggest problem on the early online shopping stage, she found that some shop merchandise picture looks glamorous, evaluation is also very good, but it isn’t the same after she placed order, especially there’s a big difference in clothing.
Chen Na concluded that shopping clothing online varies to different people, be sure to check the clothes of various sizes, shoulder width, bust size, waist size, length, etc., cannot simply select based on a single model under the photo. If too fat, you cannot choose too slim style with average size.
In addition, you cannot believe all the evaluations by other buyers. Chen Na found there are many shops cheat with good comments. According to her experience, the fake comments are generally less reputable buyer, the name is very similar and comment is also very simple, even discrepancies with the products. In such cases, she would skip for photos or buyers evaluation with high credibility.
Last year, Ms. Chen has been busy to decorate his new house, the decoration materials, furniture, household appliances, she purchased in almost all from Taobao. Take the furniture as an example, Ms Chan believes that home furnishings store is more expensive one the design, while Taobao is affordable, not only offer real materials the furniture can also be customized to in line with her request. She said she will find her favorite style on the brand furniture store and then find them on Taobao to discuss the style, size and materials. Use the best materials to make the favorite style, and then wait for the receipt at home, the decoration of the Internet era is particularly convenient.
Different from furniture, home appliances more emphasis on brand. Before the selection of appliances, Chen Na and his family also went to the mall to check models to shopping online. However, she found that most models are not available online, at the same time; similar models are much cheaper online. Although some home appliances look similar, but the parameters are different, such as her fancy a 52-inch LCD TV, with the appearance of similar goods brand, price at Taobao cheaper 1000 RMB than shopping mall, but the appearance of both the details of the LCD screen type, the base material, the energy efficiency rating, etc. have a larger gap. After consulted with seller, she understands that it is the electricity supplier special contributions; the price was low, but not the same commodity. So under the carefully selected, and ultimately chose a TV, parameters, and prices are in line with their psychological expectations.
Online shopping for so long time, returns are common place. Chen Na’s friends do not want to online shopping is that the networks do not like to buy things return too much trouble. But on her opinion, “as long as you select the right seller, it is not a issue to return things.”
Chen Na introduced, generally there are 2 conditions need to return goods, one is the seller’s problem, and the other is buyer’s problem. If it belongs to seller problem, such as quality problems, counterfeit brand etc., we can protect our rights directly on Taobao and submit evidence under Taobao intervention, it will be returned soon.
In addition, if it is their own problems, such as do not like the style, inappropriate or bought the wrong size, you have to select Tmall or Taobao shops with “seven days no reason to return,” it will lose some shipping fee, but there’s no other issue happened in the return process.
According to Tmall policy, some members have the speed return and speed refund privileges, shopping rating 3 stars or more (including 3 stars) consumer goods within 7 days of receipt, apply for refunds with no reason in 7 days, can immediately receive the return address, no longer need to wait for the merchant agree; and some members apply for the refund after reaching an agreement with the seller return logistics and submit a tracking number, Taobao will be immediately refunded the seller paid in advance, and directly send into members’ Alipay account, which is very convenient.
Articles may not be reproduced without permissionTaobaoGuides » How I became a Taobao shopaholic – people who spent 2.52 million in 10 years
