Lots of foreigners want to buy quality goods on Taobao Tmall but have nowhere to start; here we list the top10 popular brands on all the commodity categories, it is a very good reference if you want to shop quality goods at low price on Taobao Tmall.
Tmall hot sale brands rank
1. Top10 women clothes brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Zara | 278596 | ↑26.07% |
| 2 | ONLY | 271524 | ↑1.45% |
| 3 | Vero Moda | 259046 | ↓4.01% |
| 4 | Handuyishe | 206383 | ↑42.50% |
| 5 | Ochirly | 194489 | ↓10.77% |
| 6 | Mo&Co | 177363 | ↑23.77% |
| 7 | Leting | 168748 | ↑40.25% |
| 8 | Amii | 161447 | ↓27.65% |
| 9 | Peace bird | 157434 | ↑32.14% |
| 10 | Yaojingdekoudai | 153257 | ↑39.51% |
2. Top10 men clothes brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | AFS Jeep | 278779 | ↓26.59% |
| 2 | PLAYBOY | 230653 | ↓24.05% |
| 3 | Semir | 204890 | ↑0.66% |
| 4 | HLA | 206383 | ↓35.36% |
| 5 | FAIRWHALE | 201406 | ↓1.73% |
| 6 | Meters bonwe | 169125 | ↑21.89% |
| 7 | Jack Jones | 167699 | ↓27.08% |
| 8 | UNIQLO | 165818 | ↓24.02% |
| 9 | GXG | 160797 | ↓1.83% |
| 10 | SEPTWOLVES | 154750 | ↓10.19% |
3. Top10 under ware brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Nanjiren | 264515 | ↓26.59% |
| 2 | SEPTWOLVES | 199041 | ↓24.05% |
| 3 | PLAYBOY | 159671 | ↑0.66% |
| 4 | Langsha | 128820 | ↓35.36% |
| 5 | Jianjiang | 98286 | ↓1.73% |
| 6 | Hodo | 92095 | ↑21.89% |
| 7 | Beijirong | 91457 | ↓27.08% |
| 8 | Bierdan | 78736 | ↓24.02% |
| 9 | Fenteng | 64253 | ↓1.83% |
| 10 | Miiow | 63494 | ↓10.19% |
4. Top10 cosmetics brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Pechoin | 226688 | ↑34.68% |
| 2 | One leaf | 223640 | ↑9.20% |
| 3 | Kans | 214222 | ↓32.35% |
| 4 | L’OREAL | 211315 | ↑18.75% |
| 5 | Hanhoo | 210673 | ↑6.48% |
| 6 | Wetcode | 203179 | ↑10.44% |
| 7 | Chando | 184766 | ↓25.94% |
| 8 | Yunifang | 174514 | ↑13.18% |
| 9 | Innisfree | 160521 | ↑13.66% |
| 10 | Wis | 154586 | ↑8.07% |
5. Top10 large household appliance brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Media | 748838 | ↓16.21% |
| 2 | Haier | 681391 | ↓0.52% |
| 3 | Aux | 409073 | ↓58.13% |
| 4 | LETV | 400018 | ↑14.90% |
| 5 | SIEMENS | 381680 | ↑8.48% |
| 6 | Hisense | 379273 | ↓30.65% |
| 7 | TCL | 364177 | ↓47.79% |
| 8 | ROBAM | 315825 | ↑0.17% |
| 9 | FOTILE | 314253 | ↓2.20% |
| 10 | XIAOMI | 311701 | ↑31.34% |
6. Top10 3C digital accessory brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | PISEN | 222417 | ↑11.05% |
| 2 | XIAOMI | 209608 | ↑13.70% |
| 3 | ROMOSS | 197842 | ↑21.35% |
| 4 | Torras | 160192 | ↑10.46% |
| 5 | SmartDevil | 139833 | ↑4.55% |
| 6 | Gusgu | 133503 | ↓12.50% |
| 7 | CARKOKI | 123331 | ↑22.63% |
| 8 | JOYROOM | 122299 | ↑14.18% |
| 9 | YOOBAO | 119806 | ↑12.86% |
| 10 | ROCK | 114495 | ↑5.39% |
7. Top10 snacks brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Three Squirrels | 599824 | ↑18.34% |
| 2 | Be & Cherry | 372834 | ↑19.93% |
| 3 | Bestore | 360469 | ↑64.29% |
| 4 | Daoxiangcun | 219726 | ↑790.96% |
| 5 | Huamei | 209505 | ↑4812.67% |
| 6 | Meixin | 198131 | ↑1954.44% |
| 7 | Loulanmiyu | 153028 | ↑22.59% |
| 8 | Xiyumeinong | 144894 | ↑48.97% |
| 9 | FERRERO | 137082 | ↑182.23% |
| 10 | Zhouheiya | 134893 | ↑2.33% |
8. Top10 tea brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Efuton | 79347 | ↑6.76% |
| 2 | TAETEA | 65581 | ↑46.63% |
| 3 | ZMPX | 55713 | ↓0.94% |
| 4 | Xihu | 51224 | ↑7.74% |
| 5 | Qingchengtang | 50634 | ↑6.88% |
| 6 | Luzhenghao | 48212 | ↑12.44% |
| 7 | Zuiranxiang | 47623 | ↑294.06% |
| 8 | Hongyuanxin | 45322 | ↑1261.04% |
| 9 | QSM | 45201 | ↑0.52% |
| 10 | Bama | 42997 | ↑61.99% |
9. Top10 healthcare food brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Tangchenbeijian | 216107 | ↑10.79% |
| 2 | Xiuzheng | 136319 | ↑41.50% |
| 3 | CONBA | 99274 | ↑23.25% |
| 4 | Yangshengtang | 85709 | ↑5.12% |
| 5 | Bishengyuan | 72567 | ↓14.37% |
| 6 | Jinxing | 69370 | ↑92.66% |
| 7 | Centrum | 65662 | ↑42.20% |
| 8 | Caltrate | 61291 | ↓2.04% |
| 9 | Dr.Herbs | 53159 | ↑11.94% |
| 10 | Nuoruite | 50571 | ↓20.31% |
10. Top10 OTC brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Tongrentang | 86738 | ↓37.98% |
| 2 | Huiren | 75467 | ↓49.10% |
| 3 | DEEJ | 49225 | ↓36.19% |
| 4 | Jiuzhitang | 39983 | ↓50.66% |
| 5 | DCAL | 32806 | ↓63.30% |
| 6 | Taiji | 32414 | ↓53.48% |
| 7 | Caltrate | 31487 | ↓44.37% |
| 8 | Chenliji | 31054 | ↓47.25% |
| 9 | Elevit | 31038 | ↓19.40% |
| 10 | Hongmao | 30337 | ↓52.74% |
11. Top10 medical instruments brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | OMRON | 184803 | ↑12.22% |
| 2 | Cofoe | 174925 | ↑12.39% |
| 3 | Yuwell | 164161 | ↑3.13% |
| 4 | Sannuo | 128224 | ↑14.25% |
| 5 | Roche | 80779 | ↑10.34% |
| 6 | Banglijian | 77543 | ↑6.48% |
| 7 | Guanchang | 75175 | ↑20.16% |
| 8 | Coloplast | 66145 | ↑2.85% |
| 9 | Johnson’s | 65973 | ↑14.76% |
| 10 | Philips | 64343 | ↓16.40% |
12. Top10 jewelry diamond brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Chow Tai Fook | 299350 | ↑110.09% |
| 2 | Chow Sang Sang | 262767 | ↑195.45% |
| 3 | CHJ | 171997 | ↑78.38% |
| 4 | Chow Tai Seng | 169495 | ↑98.54% |
| 5 | China Gold | 122160 | ↑64.13% |
| 6 | King Tai Sang | 103803 | ↑23.40% |
| 7 | Kela diamond | 93951 | ↑34.77% |
| 8 | LUKFOOK | 89319 | ↑52.60% |
| 9 | Caibai | 78110 | ↑2.94% |
| 10 | Biyuzun | 67071 | ↑19.44% |
13. Top10 bedding brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Nanjiren | 217482 | ↓6.49% |
| 2 | Beijirong | 163665 | ↑12.55% |
| 3 | Mercury | 162525 | ↓3.15% |
| 4 | Hengyuanxiang | 144584 | ↑2.29% |
| 5 | LOVO | 114036 | ↑31.09% |
| 6 | FUANNA | 99371 | ↑0.05% |
| 7 | Mr.Sleep | 99338 | ↑29.67% |
| 8 | Shoci | 84038 | ↑2.12% |
| 9 | Kimhiro | 79901 | ↓29.16% |
| 10 | Yanyangtian | 74991 | ↑2.81% |
14. Top10 furniture brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Linshimuye | 626201 | ↓62.04% |
| 2 | Card fina | 315949 | ↑4313.55% |
| 3 | Kuka | 294278 | ↑372.45% |
| 4 | Quanyou | 245128 | ↑66.10% |
| 5 | Zuoyou | 228139 | ↑347.89% |
| 6 | Coles | 199351 | ↑3.12% |
| 7 | Kingma | 188738 | ↑35.87% |
| 8 | M.S.Feel | 166238 | ↑27.69% |
| 9 | Visawood | 162024 | ↓35.28% |
| 10 | Lovinglife | 161558 | ↑506.29% |
Taobao hot sale brands rank
1. Top10 women clothing brand
| Rank | Brand | Hot sale index | Growth rate |
| 1 | CHINSTUDIO | 202474 | ↑227.54% |
| 2 | ZN | 202017 | ↓21.68% |
| 3 | RUMERE | 195622 | ↓8.49% |
| 4 | DAXI | 185211 | ↑27.00% |
| 5 | MIUCO | 174374 | ↓10.04% |
| 6 | LIN Edition Limit | 168885 | ↑60.54% |
| 7 | RMO & JUL | 168715 | ↓12.08% |
| 8 | 13C | 167806 | ↑79.55% |
| 9 | Dimpu HSU | 156955 | ↑89.49% |
| 10 | XiaoChong | 142032 | ↑39.85% |
2. Top10 men clothing brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | 004 | 310570 | ↑9.61% |
| 2 | JEANS | 212765 | ↓20.49% |
| 3 | Yichao | 196162 | ↓30.78% |
| 4 | AFS Jeep | 152767 | ↓4.88% |
| 5 | 007 | 151203 | ↓51.14% |
| 6 | 1010 | 149332 | ↓23.20% |
| 7 | PLAYBOY | 142761 | ↓11.26% |
| 8 | Mobang | 131913 | ↑222.72% |
| 9 | Shuaika | 90880 | ↑1167.96% |
| 10 | HEYBIG | 89300 | ↑14.49% |
3. Top10 under ware brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | NANJIREN | 108594 | ↑23.91% |
| 2 | SEPTWOLVES | 93450 | ↑87.55% |
| 3 | 007 | 89420 | ↓18.47% |
| 4 | CK | 82799 | ↑6.74% |
| 5 | Langsha | 78802 | ↓2.64% |
| 6 | MEATIN | 61940 | ↑17.76% |
| 7 | QIANLEE | 57801 | ↓14.09% |
| 8 | Vinceklein | 56434 | ↓17.21% |
| 9 | Mei Zhai | 55170 | ↑17.47% |
| 10 | City Folo | 54370 | ↓49.36% |
4. Top10 cosmetic brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Shiseido | 327883 | ↓3.24% |
| 2 | The history of whoo | 293867 | ↓17.13% |
| 3 | Sulwhasoo | 275604 | ↑10.55% |
| 4 | SK II | 266822 | ↑7.35% |
| 5 | Pola | 248508 | ↓3.67% |
| 6 | Innisfree | 217574 | ↓0.06% |
| 7 | ESTEE LAUDER | 215593 | ↑8.09% |
| 8 | JAY JUN | 187674 | ↑1.91% |
| 9 | SOONPURE | 185700 | ↑260.86% |
| 10 | Dr.Ci.Labo | 181121 | ↑9.77% |
5. Top10 large household appliance brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Haier | 429774 | ↓14.68% |
| 2 | Media | 339956 | ↓17.07% |
| 3 | SAMSUNG | 243745 | ↑0.77% |
| 4 | LETV | 241170 | ↑4.48% |
| 5 | GREE | 234320 | ↓45.90% |
| 6 | SIEMENS | 224498 | ↑4.14% |
| 7 | TCL | 200628 | ↓30.30% |
| 8 | Skyworth | 178113 | ↑18.34% |
| 9 | OPOAIN | 165309 | ↑16.20% |
| 10 | Hisense | 158955 | ↓5.37% |
6. Top10 3C digital accessory brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | APPLE | 214895 | ↓2.24% |
| 2 | SAMSUNG | 172062 | ↑6.88% |
| 3 | HUAWEI | 156214 | ↑14.06% |
| 4 | OPPO | 129232 | ↑18.91% |
| 5 | LENOVO | 120800 | ↑15.78% |
| 6 | CANON | 96466 | ↓19.83% |
| 7 | VIVO | 95973 | ↑25.13% |
| 8 | SONY | 85394 | ↓5.67% |
| 9 | DELL | 85359 | ↑23.32% |
| 10 | PISEN | 81716 | ↑11.42% |
7. Top10 snacks brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | FERRERO | 143126 | ↑109.30% |
| 2 | Three Squirrels | 129283 | ↑9.05% |
| 3 | Xinmuge | 129034 | ↑100.63% |
| 4 | DOVE | 121519 | ↑247.95% |
| 5 | Meixin | 118398 | ↑422.85% |
| 6 | HK Meixin | 115811 | ↑480.27% |
| 7 | Molixiang | 100685 | ↑194.55% |
| 8 | Nuofan | 96481 | ↑145.75% |
| 9 | Bandao | 95015 | ↑923.37% |
| 10 | Huamei | 86595 | ↑2968.19% |
8. Top10 tea brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | GUANG YUN | 76638 | ↑3018.56% |
| 2 | YU CHUANG | 63521 | ↑94.47% |
| 3 | TAETEA | 61248 | ↑18.45% |
| 4 | SYYCH | 44055 | ↑236.29% |
| 5 | Tieguanyin | 40471 | ↑28.43% |
| 6 | CHINA TEA | 40084 | ↑5.03% |
| 7 | Lipton | 38731 | ↑10.18% |
| 8 | Xinyangmaojian | 37301 | ↓1.77% |
| 9 | Anhuaheicha | 36148 | ↑27.61% |
| 10 | Tea flavor | 34744 | ↓68.00% |
9. Top10 Healthcare food brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | TIENS | 63017 | ↑2.62% |
| 2 | Yiwanxieyoutang | 48910 | ↓1.73% |
| 3 | Tangchenbeijian | 48371 | ↑14.38% |
| 4 | Guozhen | 46572 | ↑12.06% |
| 5 | Wanmei | 43493 | ↑1.14% |
| 6 | Baojian | 29863 | ↑24.62% |
| 7 | INFINITUS | 29486 | ↓28.82% |
| 8 | Teacher Ai Yiwanxieyoutang | 29331 | ↑61.42% |
| 9 | Bishengyuan | 28679 | ↑49.68% |
| 10 | APOLLO | 26655 | ↓18.13% |
10. Top10 jewelry diamond brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Xiongdifeicui | 107972 | ↑21.09% |
| 2 | Baoshikuanggong | 81061 | ↓1.29% |
| 3 | Chow Tai Fook | 76812 | ↑1.12% |
| 4 | Chow Sang Sang | 69049 | ↑41.29% |
| 5 | Liuyin | 68122 | ↑78.87% |
| 6 | Just Jewellery | 58489 | ↑61.34% |
| 7 | UNITED MINING | 56527 | ↓12.51% |
| 8 | Jingxi | 55782 | ↓7.37% |
| 9 | Laokeqin | 50105 | ↑50.23% |
| 10 | Fangyan | 48620 | ↑5.08% |
11. Top10 bedding brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Fuanna | 203697 | ↓4.65% |
| 2 | 5200 | 171655 | ↑13.36% |
| 3 | LUOLAI | 95401 | ↓16.90% |
| 4 | LoverMercury | 83016 | ↑25.25% |
| 5 | Chunxi | 77067 | ↑54.87% |
| 6 | Mercury | 71090 | ↓25.32% |
| 7 | Kasinuo | 70038 | ↑58.04% |
| 8 | RoyalLatex | 69098 | ↑14.44% |
| 9 | 32°Life | 59051 | ↑8.04% |
| 10 | XIAMI&STORY | 58374 | ↑32.66% |
12. Top10 furniture brands
| Rank | Brand | Hot sale index | Growth rate |
| 1 | Fengfeiyang | 155328 | ↓1.74% |
| 2 | Hippocampus | 139914 | ↓13.97% |
| 3 | Muran | 139269 | ↓2.95% |
| 4 | M.S.Feel | 117526 | ↑32.91% |
| 5 | Tangshi | 110422 | ↑91.08% |
| 6 | Yimeina | 110173 | ↑4.51% |
| 7 | Ikea | 102859 | ↓0.75% |
| 8 | Lishikabang | 98796 | ↓4.78% |
| 9 | Yijiada | 97101 | ↑6.82% |
| 10 | Baihuazhimeng | 96817 | ↓2.43% |
All the data of the top10 brands are based on Taobao Tmall statistics at Augest 2016, up arrow means increase growth rate, down arrow means decrease growth rate. They are the core commodity categories on Taobao Tmall. The hot sale index refers to trading behavior like transaction amount, orders amount etc. under certain time cycle. The higher hot sale indexes the more orders. The hot sale index doesn’t equal turnover amount, but it is a very good reference if you want to shop on Taobao Tmall.
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