Cisco reports that 76% of executives watch business videos, so it’s no wonder you’re interested in adding video to your LinkedIn^® Profile. If you’ve explored the Featured section of your profile, you may have figured out that .mp4 and .movs are not supported. Viveka von Rosen, aka THE LinkedIn^® Expert, is here to save the day! She shares a valuable LinkedIn^® hack in the three-minute video below.

Maybe you don’t have a Vimeo or YouTube account, or just don’t want to load the video there. Viveka’s expert LinkedIn^® advice will enable you to upload video into your LinkedIn^® Profile’s Featured section.

Keep reading or watch the video above to learn how.

LinkedIn^® Hack for Video + Your Profile

Incorporating video doesn’t have to be difficult. If your sales strategies include video, issues with loading longer clips to your LinkedIn^® Profile are no longer a worry!

Say you have a video and you want to include it in your Profile’s Featured or Experience section. Here’s Viveka’s solution:

1. 1. Upload your .mp4 or .mov as a Native Video
   2. For the Featured section, just click on the star and “Feature on top of profile”. And you are done.
   3. If you want to add the video to an experience section,
      – Grab the link from the Native Video post and then add it as a link in Media
      – Customize your title and description
      – Click on Apply

When viewers click “View” on the Native Video inside of your Profile’s Media section, it will send them over to the post of the video where they can like, comment, or share it. Viveka says, “Having the video on your timeline and your profile serves two slightly different functions. One’s branding, the other is encouraging engagement.”

What Types of Videos You Should Add to Your LinkedIn^® Profile

Are you ready to add video to your profile, but not quite sure what to share? Here’s a list of ideas you can start with to make your Profile more engaging with video:

• Testimonials from customers
• Tips for your target buyers
• Interviews with your company’s executives or other team members
• Product demonstrations
• An introduction about who you are and why you’re in the industry
• Promotional content on a sale or new product launch

Incorporating video into your LinkedIn^® Profile is a powerful sales tactic. Unfortunately, in our State of Digital Selling with LinkedIn^® report, we surveyed 862 salespeople and found that only 17% have added a video to their LinkedIn^® profile! That leaves 83% of salespeople missing out on this great opportunity to engage buyers.

Do you have a digital sales strategy that enables sellers to start more sales conversations? The Vengreso 10 Step Digital Selling Program is uniquely designed to secure buy-in from your sales team and help them drive more sales.

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