HubSpot has been described as many things: a marketing automation platform, an SEO tool, a website builder, an email scheduler, a cloud-based CRM, and more. All these things are true, but the value of Hubspot for business owners goes far beyond the sum of its individual parts. HubSpot is essentially a completely integrated marketing, sales, and customer service interface, with all the tools and features you need to grow and evolve your business.