Ans. It’s a letter of introduction that highlights your key accomplishments and fit for a job opening. A Cover Letter adds focus to your resume. Few employers seriously consider a resume that is not accompanied by a cover letter; thus, a cover letter needs to be part of your job-search strategy. Each cover letter must be tailored to each job, each employer.

Dear Sir (Chief Human Resource),

This morning I came across my LinkedIn Profile and saw your Message and a job opportunity for a Digital Marketing Manager at iHaveAnswer. Instantly I was excited to see that there would an opportunity for me in Sec 18 . At the moment I am working as a SEO Manager at “BestTech247” “(A Silver Certified Microsoft Partner), where I have been for nearly 2 years. During this time I have learned a number of new skills and technologies used for creating Search Engine Experiences and SEO Development for the web. And as of late I’ve been expanding my knowledge of SEO to develop and implement SEO and social media strategies from the ground up. 

Of what I have learned about iHaveAnswer, you offer something to the web that not many other companies do and that’s Find-ability. I feel that my Job at “Clearpath Technologies” and “BestTech247” is perfectly suited toward preparing me for a role like this. You can see on my resume that I have had a variety of experiences in the SEO development beyond these organization and I believe that iHaveAnswer, would benefit greatly from my knowledge and excitement. I’m reachable by phone at 09971194967> most any time of the day and I would welcome the opportunity for an interview any weekday in the coming month. 

Source: http://www.karanrawat.com/digital-marketing-manager-resume-cover-letter-that-help-me-connect-with-brands/