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Semrush Statistics: The Latest User And Revenue Stats In 2023

Tags: semrush

Semrush has become one of the most popular SEO and competitive research tools.

The project was started in 2008 by a group of SEO specialists and IT experts with a single goal in mind.

“Make the online competition fair, transparent and with equal chances for everyone.”

More than 15 years after its release, Semrush has become a powerful tool that is used by thousands of users worldwide.

Some of the largest businesses in the World use it.

How big is Semrush now?

This blog post will show you the Semrush stats and why they are so popular.

Semrush’s revenue and data are included in the charts.

You can find out everything you need to Know!

General Semrush Statistics

Semrush has grown so much since its launch that most people are unaware of how large it is.

Semrush launched in 2008 and has 15+ years of experience with SEO and competitor data analysis.

Over 10 million users have used Semrush since its launch.

The company has more than 95,00+ paying customers. This is an increase of 16 % over the last year.

Semrush’s total revenue in 2022 was 254.3 million, which is an increase of approximately 35% over the previous year.

Semrush’s 2022 net loss was 33.8 million despite strong revenue growth.

Semrush has its headquarters in Boston, United States, but has thirteen offices around the World, including Philadelphia, Trevose, Austin, Dallas, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.

Semrush currently has more than 1300 employees and 200 contractors who work remotely and from 13 offices around the world.

Semrush started in 2008 with only two tools but now includes 50 in their subscription plans.

Semrush, in reality, is not a tiny company. They are a global company that serves thousands of paying customers around the World.

They are now one of the most popular SEO and competitor research tools on the market.

Semrush Performance & Data Statistics

SEO Tool has two important features:

  1. They have a lot of data
  2. What they do with the data

Semrush is a powerful software because of this.

They have a lot of data that is usable and built many powerful tools to provide companies with the competitive insights they require.

Semrush was launched in 2008 with only 2 SEO tools.

The platform now has 50 tools, ranging from SEO research and paid advertising to content marketing.

The development of the tool has progressed since 2008.

Keyword Database and Analytics

Semrush’s keyword analysis is one of its most popular features.

Keyword Magic, Semrush’s main keyword tool, now contains data on more than 24 billion keywords.

It is the largest keyword database available.

Semrush has become one of the most popular keyword research tools on the market.

How did they manage it?

Semrush’s keyword database has been rapidly expanding since February 2017. Semrush’s database had 819 million keywords as of 2017. Most were in the United States.

They now have billions and millions of keywords in 121 languages and countries around the globe. This is a breakdown of the keyword database’s growth since 2017.

Semrush uses two main methods to collect data.

  1. Data purchased from third-party tools
  2. Data collection with their analytics tool

Then, they combine the data with their algorithm to calculate:

  • Keyword search volumes
  • Organic traffic
  • Click-through rates

Semrush analyzes paid search data in order to get a full picture of the keywords that people search for and how frequently they search.

Semrush updates the global database of keywords each month.

Semrush’s tool suite will display information based on Google’s latest search results.

Backlink Database

Semrush’s main rival, Ahrefs, was considered for a long time to be the Backlink King among SEO tools.

Semrush began investing heavily in their online crawler Semrushbot in 2021.

Consider Semrushbot as a search engine crawler similar to Googlebot, Bingbot, and Bingbot.

It’s an automated spider that crawls the internet and indexes the links.

Semrush claims that it has the fastest website crawler and the largest database of backlinks, second only to Google.

How fast can the crawler move?

Semrushbot crawls 25 Billion URLs per day!

Semrush’s massive backlink database contains over 42 trillion links. This is the largest and most current backlink data.

Semrush’s database includes a staggering 1.6 million referring domains.

Data is the key to any tool that analyzes backlinks. Semrush is the only SEO tool that has more data than any other in the World.

It is one of the most effective SEO tools available to website owners. It also offers SEO services and services for link building.

Domain Analytics

Semrush’s suite of domain-analysis tools is one of its most powerful features.

Semrush will show you the websites that match any domain.

  • Top ranking keywords
  • Estimated organic traffic
  • Backlink profile
  • Google Adwords
  • Author score

There’s so much more. Where do all these data come from?

Semrush has collected data for 543 million desktop keywords and 800.1 million mobile keywords.

You can see the top keywords and rankings of your competitors.

Doman profiles are even more useful.

Semrush’s domain profile database includes 774 million desktop domains and 32,1 million mobile domains.

Semrush’s domain analytics are second to none.

You can get accurate information in almost any field with their comprehensive tool set and hundreds of millions of data points.

Web Traffic Data & Market Intelligence

How much data is actually stored by Semrush?

Crawling and collecting data on the web is not easy or inexpensive. Collecting enough data that is useful takes time and a lot of work.

Semrush excels in this area:

Semrush has 500TB of raw website data.

The data is based on over 200 million online panelists from over 90 regions around the World.

Semrush analyzes 1 billion data events per day!

What is all this about?

Semrush is a great source of data.

They collect data continuously, 24 hours a day, 365 days a year. When a data gap is needed, they also purchase data from third-party providers.

They are trusted for their market research online.

Semrush User Statistics

Users are the key to business growth.

Semrush is known for its ability to acquire new users and retain existing paying subscribers quickly.

Semrush’s latest statistics on its user base, demographics, and usage are shown below.

Semrush Active Users

Semrush has both a free and a paid plan.

The free plan offers very little value, whereas the paid plans are more comprehensive but also quite expensive.

Semrush users have surpassed 10 million worldwide since their launch.

Currently, 89% of Semrush users are free users. Only 11% of Semrush customers pay.

Semrush has 95,000 paying users and about 800,000 regular free customers.

Semrush has seen a significant increase in paying customers.

Semrush has seen an average of 2 million new users per year since 2019.

Semrush User Profiles & Subscriptions

Semrush is appealing to a variety of businesses and customers.

94.9% of Semrush clients own or work for businesses with fewer than 500 employees. Semrush’s primary focus is on small and medium enterprises.

Semrush also pays attention to large companies and enterprise businesses.

5.1% of Semrush customers are enterprise clients.

Semrush offers a variety of subscription plans that are tailored to the needs of enterprise customers.

94.9% of Companies with fewer than 500 employees

5.1% Companies with more than 500 employees

Semrush counts 30% of Fortune 500 companies among its clients.

Semrush is used by about 1/3 of the 500 largest companies in the United States.

Semrush’s revenue is likely to be largely derived from these clients.

Customers can choose to pay Semrush monthly or annually.

Annual subscriptions can help you save up to 17 percent on your subscription.

Semrush customers still choose to pay monthly. Semrush makes more money from this, so it’s not necessarily a bad thing.

Percentage Clients Who Pay MonthlyPercentage Clients Who Pay Annually

It can be a challenge to keep customers with monthly subscriptions.

Semrush’s user acquisition strategy is very solid, and it has grown consistently over the past five years.

How much did the company make in actual dollars?

Semrush Net Profit & Revenues

Semrush’s revenue has consistently grown year after year. Maintaining profitability in the face of such rapid growth has proven to be a challenge.

Semrush’s latest statistics about the company’s revenue and net profits.

Semrush Revenues Annual

Semrush generated a review total of 275 million in 2022.

Semrush revenue in 2021 was $188 million. This represents a 35% year-over-year increase. Semrush payment is broken down into the following categories:

Semrush is expecting to generate revenues of $306 to $309 million in 2023. This would represent a 22% to 28% increase over the previous year.

Semrush is likely to achieve (or exceed) the target based on its past performance.

Semrush Recurring Annual Revenue

Semrush’s primary revenue source is subscriptions.

Measuring the annual recurring revenue of a company is crucial to its financial health.

What is the difference between total annual revenue and annual recurring revenue?

Semrush defines ARR as:

“the total daily revenue from all paid subscriptions that are active as of the reporting periods multiplied by the number of days in the year.”

Semrush ARR is, therefore, higher than the total revenue of their company.

Semrush generated $275 million ARR in 2022. This is their breakdown of annual recurring revenues since 2019:

Semrush Net Profit Annual

Semrush is clearly doing well when it comes to revenue.

What about the profit?

Semrush had a net loss for the fourth quarter in 2022 of $13.9 million and a loss total of $33.8 for the entire year 2022.

It wasn’t easy to maintain profitability by 2022 due to the growth in acquiring new users. The following is a breakdown of the net profit/loss for the past few years.

YearNet Proft/Loss

Year Net Proft/Loss

2020 7 million dollars

2021 -$3.3 Million

2022 -$13.9 Million

Semrush executives expect the company will make a profit between breakeven and about $3 million by 2023.

Semrush will have to navigate some significant changes in the SEO industry over the next few years.

Semrush Employee & Office Statistics

Semrush is a large company.

How big is it?

Semrush has more than 1,300+ employees in 13 cities around the World.

Semrush will hire 300 new employees between 2021 and 2022.

Semrush has offices and employees located in Europe.

Most of their customers are in the United States. It is possible that they chose to maintain their headquarters in Boston.

Wrapping it Up

This concludes our Semrush statistics.

Semrush is one of the most popular SEO, marketing, and research tools in the World.

The company has continued to grow and gather data that businesses around the globe can use.

Semrush is expected to become profitable in the near future, despite not having been beneficial for the past few years.

You have:

  • A solid customer base
  • Rapid revenue growth
  • Some of the biggest companies in the World have clients who are familiar with our services

Take advantage of the Semrush 14-day free trial if you are loking to grow your business with powerful marketing data, SEO, and advertising tools.

Semrush is a powerful tool for finding out more information.

Semrush is a powerful SEO tool that can help you increase. your traffic.



This post first appeared on Positionly Blog - SEM, SEO And Social Media, please read the originial post: here

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Semrush Statistics: The Latest User And Revenue Stats In 2023

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