5/5 - (17 votes) With digital marketing emerging as a critical element for most brands, businesses need to leverage search engine optimization (SEO) to reach more customers. The mass shift to digital platforms means that even traditional businesses need to leverage SEO to grow their client bases. With SEO being a cost-effective marketing approach, a business can benefit from increased trust and improved organic search alongside understanding customers. Here is why you need SEO in your marketing.  1- Builds Credibility With a lot of information online, businesses need to build credibility to earn the trust of customers. By observing key

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