A lot of things impact the overall performance of SEO efforts made by the chosen SEO Outsourcing Partner India and one of them is the content management system. Therefore, experts recommend using the most reliable CMS present on the Internet, but determining which is the most superior could be troublesome. This can be done very easily by studying them and knowing everything about them. Here in this blog post, we will have a look at different platforms and their unique features to eventually find out which one would be better as you outsource SEO services India.

What is a Content Management System?

The definition of Content Management System or CMS is very simple as it is basically a platform that could be used to create, edit and publish digital content. There are different CMS available on the Internet and the three most popular are WordPress, SquareSpace and Wix.

Let here quickly go through the crucial features of these three top content management systems.

SquareSpace

• According to reputed SEO outsourcing partner India, of all the options named above, this one has the best balance between ease of use and customizability.

Functionality

• When you outsource SEO services India and start using this CMS, you will come across numerous features that would help in content creating, editing and publishing.
• These features will be accompanied by different high quality and professionally-designed templates that you can use for content development and editing.
• These templates can be immensely helpful in the overall CSS as well, but one thing to understand is that the streamlining does come at a cost.
• One more very important thing to understand is that this platform has significantly less customizability and plug-ins compared to WordPress.

SEO

• The experts working at the chosen SEO outsourcing partner India say that this version has numerous features that will help in the overall search engine optimisation as well.

Wix

• One very interesting thing to know about this platform is that it allows functionalities such as social integration, e-commerce and lead generation for businesses or users with little to zero coding experience for free.
• The functionality of this platform according to the experts of SEO outsourcing partner India is very similar to the one discussed about, but in this platform, users can use “drag and drop” feature.
• This feature has lots of functions in this platform like it could add graphics, apps, text and other types of content.
• Other than this, experts say that Wix has all the basic SEO functionality out of the box, from hyper-linking to meta-tags.

WordPress.org

• The last name and the most important as well as the most versatile CMS platform is the WordPress.
• The top feature recommended any the experts of Outsource SEO services India is that this platform is absolutely free of cost and has more features that both discussed above combined.
• Other than this, one more interesting feature that makes it better than both discussed above is that it has the most extensive collection of plug-ins and templates to help you in content creation, editing and publishing.
• Not only does WordPress support basic SEO functions, but it also supports thousands of plug-in that can benefit SEO. One last thing that deserves a mention here is that WordPress websites can be fully coded in HTML, structured PHP and CSS or through one of thousands of themes.