The Marketing Funnel: What It Is & How It Works
The marketing funnel concept is a crucial framework in the marketing world, helping businesses understand potential customers' journey… Read More
Why should leaders and managers be good storytellers?Effective communication is the key to success in leadership roles. As such, storytelling provid… Read More
Branding on a Budget: Maximising Impact without Breaking the Bank
If you can't afford to hire a branding agency, this is the guide for you. It is designed to be practical and packed with… Read More
The 5 Best Books on Marketing: Your Roadmap to Success
Whether launching a new business or looking to take your existing company to the next level, having a solid marketing strategy is es… Read More
In today’s crowded marketplace, it’s no longer enough for brands to exist. The challenge lies in connecting with audiences on a deep and meaningful level. Unfortunately, many bra… Read More
Must-read marketing books provide valuable insights for both industry professionals and beginners. These books explore the fundamental concepts of marketing and highlight effective strategie… Read More
How to Scale Your Business Upward Without Adding Overhead: Proven Strategy written by John Jantsch read more at Duct Tape Marketing Scaling is the business owner’s dream, but it doesn… Read More
Strategies For Successful Product Launches written by John Jantsch read more at Duct Tape Marketing
Marketing Podcast with Mary Sheehan
In this episode of the Duct Tape Marketing Podcast… Read More
Storytelling in Design: Creating Brand Narratives That Resonate
In a world saturated with advertisements and brand messages, capturing the attention and loyalty of consumers has become a… Read More
How do you make sure that your future customers will actually purchase from you? It’s a little scary to think about prospective clients looking at your homepage, finding out what you s… Read More
Overflowing in-trays, ever-increasing task lists and not enough hours in the day – most leaders are familiar with this scenario. Many turn to productivity tools that promise to get the… Read More
Brand Launch: How to Launch a Brand That Stands Out
Launching a brand is an exciting and challenging journey. Creating a solid and memorable brand that resonates with your target audience… Read More
Storytelling has been a fundamental part of human communication since the beginning of time. From the earliest cave paintings to modern-day movies and novels, stories have been used to conve… Read More
During 2020, many organisations struggled to stay afloat due to the social restrictions of the pandemic. For some charities reliant on fundraising events to generate income, the impact was c… Read More
Summary: 9 min
Book reading time: 3h46
Score: 7/10
Book published in: 2017
Access the Summary Database
Takeaway
Most marketing doesn’t work because companies… Read More
Columbia University is among the top research universities in the world. As one of the eight prestigious Ivy League universities and one of the oldest universities in New York, Columbia offe… Read More
STORY22 has always made a firm commitment to supporting charities, offering more than £40,000 of pro bono work since 2020. But when we got a call from one of our charity partners for a… Read More
Top 10 Best Branding Books For Entrepreneurs
There are tons of branding books, but how many are any good? Well, here are my personal top 10 brand books for entrepreneurs. Not only are the… Read More
There’s been a lot of positive change for STORY22 since its conception in early 2020.
We’ve supported more than 200 clients to achieve their goals through marketing that works… Read More
The internet is a great place to find materials and resources to learn new skills for digital marketing. It gives you a vast pool of content about digital marketing to really sink your teeth… Read More
In this post, we will select the best 10 digital marketing courses available on amazon with reasonable prices and high customer ratings so let's start.1. Digital Marketing Strategy: An… Read More
Blogs are great for business. For something that only costs your time (unless you pay someone to write it for you), they give a lot back. But why do you need one? When’s writing’… Read More
Whether you already plan to start one, or are the owner of a small business, there’s no overstating the fact that marketing can make or break your venture. With just the right strategi… Read More
One of the biggest challenges of copywriting is creating content that’s optimized for search engines. With tens of thousands of copies being published online, appearing on the first pa… Read More
Globalization and easier access to the internet have benefitted online businesses from all around the world. eCommerce businesses are especially thriving, thanks to a dramatic shift in onlin… Read More
Today in this post I’m going to present you the ClosersCopy lifetime deal and show you how to avail the discount on it.
ClosersCopy is a powerful AI content writing tool that uses… Read More
Whether you’re an experienced broker or taking on the role for the first time, these books offer up-to-the-minute management guidance. Here you’ll learn how to work with a varie… Read More