With the advent of new technologies, the field of Marketing has seen a paradigm shift over the years. Though it is still in use, businesses across the world have switched from traditional m… Read More
A two-year specialized program called the MBA in Digital Marketing teaches students about online product branding and marketing on both a local and international level using digit… Read More
Google, SapientRazorfish, Nimbletank, Havas Media and Mobext and many more have joined the judging panel of The Drum Marketing on Mobile Awards (MOMA’s).
Mobile marketing is seeing an… Read More
Website is the specific tool, which is used by a person to find the information by clicking on navigational links, zooming-in on details of product images, filling out inquiry forms etc. Lea… Read More
Marriott believes its hybrid in-house agency called Marriott One Media (M1M), set up in June 2018 and part of Publicis’ 'Power of One' model, will help it better protect the data of it… Read More
Throughout this week, we will be revealing who has made it into The Drum Digerati – our annual celebration of 100 outstanding individuals excelling in the UK digital industry. Make sur… Read More
Ca în orice domeniu, există concepții și mituri care nu vor dispărea. Chiar și în timpurile moderne de azi, există o mulțime de convingeri 5… Read More