The main aim of marketing is not actually about products or services but more on what your target customers want, feel, and behave. Consumer’s Mind is extremely complex; understan… Read More
In a world increasingly concerned about climate change, Hildegard Wortmann, head of sales and marketing for Audi, acknowledges the need to boost consumer confidence in electric vehicles (EVs… Read More
Standardization: The Key to Unlocking the Potential of Residential Battery Storage
However, the full potential of residential battery storage can only be realized through standardization… Read More
Legal metrology is crucial in ensuring fair trade practices, consumer protection, and the uniformity of measurements in India. The Legal Metrology Act, 2009, and the Legal Metrology… Read More
WhatsApp has quickly become one of the most popular instant messaging platforms worldwide, with over 2 billion active users. This massive user base presents an unparalleled opportunity for b… Read More
Deciphering Failed Demand Response Models Paving the Way for Sustainable Energy Practices
However, despite their initial promise, these models have often fallen short of expectations, high… Read More
Protecting Innovation: The Crucial Link between Intellectual Property and Battery Storage Standards
However, as the battery storage market continues to evolve, protecting innovation has be… Read More
Brand Loyalty in B2B: Building Trust & Retaining Customers
Brand loyalty in the B2B sector is businesses' unwavering preference and trust for a particular brand when purchasing. It is… Read More