Owned by Juan Fernandez – a broker, “MiPuntoMap.com” is City Portal for the city Guadalajara, near the Spanish capital, Madrid. The site is built using the Templatic Directory Template.   We have asked Juan a few questions about his project of building this comprehensive and successful website. Juan was kind enough to spare some of his valuable time to share with us some of the aspects of his success story with his Guadalajara portal.     Purpose The main purpose for developing the MiPuntoMap was to offer the people of Guadalajara, the facility of a city portal, where they could find everything related to entertainment, culture, etc. at one stop. This saves them from the drudgery of going through different sites and finding the relevant content. Thanks to the google maps integration and location based facilities of the Templatic Directory template. MiPuntoMap is currently selling movie tickets, theater and concerts, as well as codes discounts for hotels, cruises, tours and travels. This provides the opportunity to attract a larger audience.   Tell us more about MiPuntoMap The company was started with the aim of providing the people of Guadalajara the benefit of having a city directory. All the businesses we desired to list on the MiPuntoMap are at street level and they could be visited personally. So instead of sending mails to the prospects, I preferred visiting them personally and explaining them the new platform I had to offer, and its benefits for them. Any greater business needs time and efforts, and in order to obtain greater success, this work must be continuous. With a tough competition in the area, It requires patience, efforts and dedication to keep growing. I am also planning to hire more staff, for insertion of events and for marketing MiPuntoMap. For improvement and new possibilities and opportunities, I’m also looking for new collaborations at the institutional levels.   The challenges you’ve faced I have faced many challenges and am still facing some. To develop a guide of the companies of Guadalajara, the challenge was to find out the companies who wanted to hire this type of advertising. I got started with social networks, to start getting visitors on the site. Eventually, I launched small marketing campaigns in the streets of the city, making the people aware of what MiPuntoMap is! Taking in the account, the taste and the needs of the people, I’ve also made several visual... Read more »

The post Success Story- MiPuntoMap- A Feature and Information Rich Directory appeared first on Templatic.