Over the last couple of years, dating sites geared towards Sugar Daddies, Sugar Mommies and Cougars have really started coming in to their own. An article from FayObserver.com titled 'Cougar' Label Not Such An Insult Anymore sheds some light into why using the term 'Cougar' isn't so socially unacceptable anymore. Here's an excerpt from the article:

"Cougar Town," starring Courteney Cox, debuted Wednesday on ABC. The comedy, which examines dating and aging, is based on the life of a divorced woman who dives back into the singles scene.

Hollywood barely blinked when 43-year-old actress Halle Berry cozied up with model Gabriel Autry, who is 33, and had a daughter with him. And viewers tuned into "The Cougar," a reality show on TV Land where a 40-year-old woman picked a suitor from a crop of younger men.

While the "cougar" term often carries a negative connotation, society may be changing its tune. As the notion becomes more accepted, the stereotype of the middle-aged woman preying upon young boys - while fighting the inevitable aging process - may be less prevalent.

Cox, who is 45, said she could relate to the character she plays on "Cougar Town." She considers herself to be a cougar, too. Her husband, actor David Arquette, is 38.

"I am a cougar!" Cox told People magazine. "I don't take offense to the word. David's much younger than me, and he loves older women. I mean, why not date someone younger if you can?"

Hollywood couples such as Demi Moore, 47, and Ashton Kutcher, 31, have shown that relationships with major age gaps can be successful and even lead to marriage.

The term "cougar" is slowly evolving into a term of empowerment in today's pop culture.

For more information on dating sites that cater to Cougars, Sugar Daddies and Sugar Mommies, visit this page on our sister site Alternative-Dating-Sites.com.

Good luck and happy hunting Cougars!