Okay, so you want to create a Killer App. There are two main processes you have to take care of:
The Discovery Process
The Development Process
Let’s take a closer look at each.
1. Discovery:
The discovery process involves establishing a Business case, which specifies why a specific project should be funded and how it will bring profit. Failing to realise your business case will bring a loss of the resources: your time, effort, and most importantly – money.
To ensure success, you have to be aware who your users are. The next step is benchmarking – validating your idea against your competition and the market. For competition and market analysis, we suggest using AppAnnie, which provides data and insights for the app industry. For developing a business model, you can use the methodology of the Lean Startup or Business Model Canvas. Additionally, create your App Buyer Personas to have a better understanding of your users and customers.
2. Development:
Before we start implementation, we should check if we have any technical debt. You incur technical debt when you decide to take shortcuts, instead of caring about the architecture system or code quality. These costs are usually not visible “now”, but will have to be paid sooner or later. We often want to implement things which our existing backend infrastructure can’t support – we have to deal with it first if we don’t want our technical debt to grow and take its toll.
Lastly, here are four other additional steps that will ensure the success of the app:
- Spending some time to thoroughly research and interview the mobile app development company you want to hire. Here are some pro tips how to do it,
- Choosing one flagship function and building the app around it – avoid apps with too many functions,
- Releasing the app within 3-5 months to verify the business assumptions,
- Seeing beyond the app building process and paying some attention to marketing.
Author: Ewelina Łuszczek
The post How to create a killer app? What should you do first? appeared first on All in Mobile - Mobile Apps Development Company iOS Android.
