How to Drive Traffic { Web Traffic } to Your Business

Web traffic is the amount of data sent and received by visitors to a web site. This necessarily does not include the traffic generated by bots. Since the mid-1990s, web traffic has been the largest portion of Internet traffic. 

This is determined by the number of visitors and the number of pages they visit. Sites monitor the incoming and outgoing Traffic to see which parts or pages of their site are popular and if there are any apparent trends, such as one specific page being viewed mostly by people in a particular country.

There are many ways to monitor this traffic and the gathered data is used to help structure sites, highlight security problems or indicate a potential lack of bandwidth.

Not all Web Traffic is welcomed. Some companies offer advertising schemes that, in return for increased web traffic (visitors), pay for screen space on the site. There is also “fake traffic”, which is bot traffic generated by a third party. This type of traffic can damage a website’s reputation, its visibility on Google, and overall domain authority. 

Sites also often aim to increase their web traffic through inclusion on search engines and through search engine optimization. -Wiki

Without traffic, nothing else matters.

Create Top-Notch Content

When it comes to creating a steady and sustainable stream of quality traffic, content is king

For all the research you do and all the care you take to target exactly the right audience, your work will be for naught if the quality of your content falls anywhere short of exceptional. In every aspect of content creation, make sure that you’re only publishing the best.

One thing that business owners are finding out in droves is that consumers are smart—they have nearly unlimited options available to them, and they can discern quality. Therefore, producing well-made and valuable content is a top priority as it shows your customers that you’re focused on them.

Search Engine Optimisation (SEO)

Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers – Wiki

How well can a website work if it doesn’t attract the right traffic? A website is nothing without frequent traffic and it only comes with the visibility.

Organic viability (promoted by SEO) is essential enough in helping you extract the right amount of traffic for your website.

Facebook Advertising

One of the leading online advertising platforms, Facebook ads offer ecommerce businesses great opportunities to increase brand awareness and, so long as ad campaigns are based around delivering discounts/promotions, sales.

It’s also a great platform for retargeting website traffic that bounces (but I’ll get into that later on).

Facebook ads are all display ads, structured based on a targeted audience which you choose.

An example would be “show my advertisement to all mothers with a baby between 0 and 6 months living within the greater San Francisco area.”

Needless to say it’s a powerful platform for increasing awareness about your company.

The challenge, of course, is that mothers with a 3-month old in San Francisco aren’t actively looking for your product (whereas, if you do Google Adwords well, they are). This means that the click-through rate on Facebook Ads is considerably lower than that of Google Ads. But then, Facebook charges considerably less per click.

They also offer a payment model where you pay per impression (1,000 views on your ad). If you’re just looking to boost awareness, paying $5 for 1,000 views might be a great way to do it.

Google Advertising

The king of online advertising, Google’s advertising platform makes up for about 90% of their revenue every year (yes you heard that right).

Google ads encompass everything from the display ads you see at the top of your favorite online newspaper to the top search result when you type “cafe near me” into Google.

Twitter Advertising

Just like Facebook remarketing, Twitter remarketing works in almost the exact same way.

Simply install the pixel and you can now target the visitors of your site on Twitter.

The main difference is that Twitter will require a higher minimum audience count before you can start advertising towards them, 500 people to be exact.

Don’t blindly follow every advice about website traffic you can find online

Don’t get me wrong. I’m not questioning the expert advice and case studies on traffic generation you can find online.

If a single tactic or strategy works like a charm in one niche, it can easily fail in another.

You have to A/B test and adapt things for your own.

And always keep in mind the difference between ‘any traffic’ and ‘quality traffic’.

Paid Traffic

Paid traffic comes in many forms, such as with pay per click advertising platforms like Google’s Adsense, text links, etc; as well as by the purchasing of banner Ads on other sites, automated traffic sources run by bots, paid ads on social networks like twitter or facebook

Introducing growtraffic.com

growtraffic.com help send businesses over 50 million new visitors every month and their price is very affordable.

With $25 you will get 10,000 unique targeted visitors from country of your choice sharing the 10,000 visitors at 333 per day

With grow traffic you will get: Target interests, Choose country you want your traffic to come from, Fast and reliable, High quality Web traffic.

Visit growtraffic.com to ORDER for your web traffic

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