The timing associated with Ontario’s new licence Slogan “A Place To Grow” and the legalization of marijuana allows for an interesting interpretation. From “Keep It Beautiful” to “Yours To Discover” the evolution of Ontario’s slogans has been tame compared to Quebec’s change from “La Belle Province” to the current “Je Me Souviens”, a slogan with a questionable meaning, but definitely lacking the clarity of New Hampshire’s attention-grabber “Live Free Or Die” motto.