Picture this: In a world where we often hear that “data is king,” a thought-provoking article by Anne H. Toomey in ScienceDirect turns that notion on its head. Titled “Why Facts Don’t Change Minds,” the study may focus on conservation research, but its groundbreaking insights have far-reaching implications, especially for the real estate industry. Mermaid … Continue reading Why Your Picture-Perfect Listings Aren’t Selling and What Science Says You’re Doing Wrong! →