I say: "What is that, some R. Crumb thing?"

Meade says, yes, and I look it up. 

I'm surprised. How could we both independently think "Noid" was an R. Crumb character and it not be true? "No, 'The Noid' was a character in old Domino's Pizza ads" — I say.

The slogan was "Avoid the Noid." In 1989, a man named Kenneth Lamar Noid, who believed the character had to do with him, took hostages in a Domino's restaurant in Chamblee, Georgia. The hostages survived, and Noid was committed to a mental institution. 

"Why did we both think of R. Crumb?" — I wondered. I google "noid" and "R. Crumb" and exclaim "Snoid!" 

Wikipedia quotes a description of the Snoid as "a short-statured asshole, and many people believe that Snoid, with his fetishes, sex cravings and disdain for materialism, is little more than an alter ego for Crumb."

Yes, but what's "pronoid"? It's the Oxford English Dictionary Word of the Day. It's a recent word, created as an antonym for "paranoid." It means: "Characterized by the belief (especially when viewed as irrational) in the goodwill of others or the pervasiveness of serendipity."

The oldest usage found was from 1982: "I am interested in the manifestations of pronoia and in the conditions that encourage or produce pronoid behavior." 

From the 1997 movie "Fierce Creatures":  "You've heard of paranoid, right? It means you think that everybody's out to get you. Well pronoid is precisely the opposite."