We had a great night at the CIPR Midlands PRide awards last week, taking home our first ever Gold Award and a Silver Award for Outstanding Small PR Consultancy.
Our digital PR campaign for client LeaseCar.uk and sister website LeaseVan.co.uk was awarded the Gold Award in the transport and automotive category. It was a big deal for us, our first CIPR Gold award and our first win in the automotive category.
We are really proud of our campaign for these websites and the judges agreed that we’ve made a real business impact by raising organic traffic to LeaseCar by 20% and to LeaseVan by a massive 66%.
We achieved these results by making the sites the driver’s champion in the media, securing more than 1500 coverage items and 500 backlinks this year alone. You can read more about the campaign here.
The CIPR gave us this feedback on the campaign: “This was a smart campaign, showing a good understanding of target audience and what would be of interest to them, based on the research. London PR used strong tactics and campaigning stories with a clear breakdown of success.”
We were also very thrilled to pick up the Silver Award for Outstanding Small Consultancy.
It’s a great recognition of the hard work done by all our team over the past 12 months and comes ahead of what is promising to be our biggest ever year as an agency.
We will be relaunching the agency with a whole new name and brand for 2020 so there really are exciting times ahead.
ENDS
Have a look at some more examples of our work.
© London PR 2019
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