In Facebook ad promotion, there will be certain types of ads that do share the same daily or permanent budget. Some ads share the same lifetime and data. Ad set will help the advertisers to group all the ads to get her so that they can be monitored from, one place. You can track ad related statics like a number of likes, Shares, comments, views for that complete set at a time.
READ: What is an Advert? Types of Adverts on Facebook
Types of Advert Set on Facebook:
Along with the types of ad campaigns and formats, you need to have a clear idea on advert set to utilize the Facebook marketing program effectively.
Traffic
Traffic is nothing but the number of people viewing your ad or coming to your site through the ad that you have posted on Facebook. The active or incoming crowd in a large number is the good indicator of your business growth. Traffic must be your main objective while running the advertisement, it helps to increase the brand name if your product.
Other Advert Sets
One important thing that should be kept in mind while running an ad is traffic, a number of options are available to target customers or Audience. You must work hard to find out the right customer across the various gadgets or electronic devices like laptops, mobile or personal computers. Your message can be effectively delivered to particular category people.
Audience
The audience is very crucial for the growth of any business, an advertiser should maintain a good relationship with customers to increase business sales. If you are about to start an ad campaign, you must concentrate on several factors like age, people interests, job title, relationship status, etc. Consider the hobbies and interests; find out the type of people whom your ad should target. Be careful while creating an ad, you must catch the pulse of the audience to get more audience.
Placements
Whether you want to target mobile or desktop audience, you can run advertisements across Facebook. A number of instructions will. Automatically appear on the screen to help you while generating an ad. It is not a tough task to run across various platforms, you just need to follow the instruction one after the other carefully.
Budget and Schedule
You need to have a control on the amount of budget that you need to spend to run an ad. You should also pre-plan the schedule i.e. the number of days you want to run an advertisement. Spending your money on the Facebook advertisement will depend upon the amount of budget you have and the number of days you want to run it.
Based on the daily or weekly budget, you can develop an attractive ad for your business and run it for the selected period. You must renew the ad after its expiry period. If you want to run day by day ads, you can choose ads based on the daily budget. Facebook will review the ad that you have created before posting, it will run for a period of 24 hours in case if you have selected it for one day. If you want to start an immediate campaign, it will immediately review on the same day when you have generated it.
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