Are you passionate about fitness and MMA? You may be already working at a gym, but now you want to learn how to start an MMA blog to earn additional income or launch your own training program or start your own school.

This guide will show you how to get this business started to get the capital you need for other big things in your life.

What Really Matter In This Business

A legit mixed Martial Art business involves in-person and online video coaching. This is actually a personal development business involving instructing and motivating people to do greater things.

Of course, you can sell your branded products, but the mainstream income should come from martial art coaching, and bettering others' lives

This isn't a niche where you pay content creators to write blogs online to earn ads. This is a much more active process to make good money while also being connected socially.

Who Are Most Likely To Succeed In This Niche

• Gym owners
• Personal development coach
• Mental health professionals
• Therapists
• Professional trainers who are currently working with clients
• Entrepreneur
• Public speaking and leadership training
• Jiu-Jitsu practitioners and other martial arts

Overall Roadmap

There are many ways to successfully build up a MMA blog using the search engine. No matter how creative you get, the first thing to focus on is content. The content is ultimately doing the marketing for you for future growth.

The plan is to use various Mma Topics as entry points to enter a bigger market as the initial strategy. Or lead non-MMA topics such as "social isolation and depression" to get people interested in checking out your MMA topics on the website.

This whole process will take time to build up a reputation to get noticed online. Then you can release video coaching products and local private coaching sessions to grow the business beyond just a blog.

Type Of Content To Start

Yes, it's fun, but most people get into MMA to be fit and to change their lives to get the things they really want in life. Everything learned in MMA translates to other things in their lives.

Since MMA is a combat sport that involves many growth aspects of a person's life. Martial art content is just a very small part of it, but another huge part of the content can generally lead to other industries:

The content has to be valuable and engaging to spark the fire to grow the site. Consistent content publishing with valuable information that leads the visitors to different decisions will ultimately lead to generating income.

• Personal development
• Fitness
• Weight loss
• Supplement
• Mindset
• Military transition
• PTSD
• Counselling
• Confidence building
• Dating
• Parenting

If you just start aiming for MMA topics as a new website, it's an uphill battle against the competition. However, we can use non competitive topics as the backdoor to enter these markets.

Ultimately we want one topic to lead to another related topics to grow traffic.

If we start with low competition, we have a greater chance. 

Create a list of super low competition keywords and go after it either written content or video.

and then work your way up.

Here is an example:

A person struggles with depression and loniness > Search for depression / PTSD related content > The person finds MMA content that addresses how MMA communities solve loneliness problems > The person consumes more related content > The person makes the decision to purchase training programs or join a local gym

This is very much leading a person from no awareness at the top of the funnel to the bottom of the funnel.

Different people come into MMA for different reasons, and we need to approach the content from their perspectives and predict what they are interested before they even know it. 

This is what we call flipping the market into other things that can generate income beyond what's obvious. You can either be an affiliate or create these businesses under the same roof, and cross-promote the traffic.

How To Get Started

Type a domain name in the search bar below to check the availability

Follow the instructions to start your blog

Advanced Method

If you want to shortcut the process. Buy an expired domain that used to be about the topics you want to cover with existing rankings.

The benefit of buying an expired domain is to get search rankings faster than a brand new site. This will save you 6 - 12 months of Google Sandbox period.

Skills Needed For Running A Blog

You can outsource the SEO work to a digital marketing agency, or you can build your own internal team.

If you're starting on your own, the most important skills to learn is basic SEO and keyword research to setup the website correctly, and structure the content so the search engine can understand and index.

Click here to get your SEO checklist

Be sure to check out the following resources to significant beef up your knowledge:

Miles Beckler

Affiliate Marketing Dude

Income School

Passive Income Geek