I had the amusing experience of S (one of my best friends from high school) call me on International Women's Day to ask if it was okay for him to wish me on the occasion. He was concerned that I might be offended and consider such action pejorative. As it turns out he had seen a flurry of angry exchanges between folks we both knew from back in the day when some man had wished a woman. 

S was very sure there was no ill-intention but the felicitations were very poorly received. We chatted for a bit, caught up on things but S was not sure he would risk congratulating any other women - too stressful and not worth the trouble. I told S that I would not be receptive to Wishes from random guys (people I work with or know socially etc.) because chances are I am dealing with a man who makes it difficult to negotiate the world as a woman. 

Being wished on Women's Day by a man of this ilk would feel like insult upon injury. Chances are I will not be happy. For this to work and not become a problem, the man in question should have established his credentials as a friend and ally a long time ago, He should have continued to demonstrate he treats women respectfully and is not intimidated by the ones who are stronger and better than him in more than one way. He treats the women in his life the way we would want the men our lives to Treat us. S  checks all the boxes and so coming from him, such wishes are not controversial. But he was right to fear that he might not get so lucky the next time and would trigger someone to climb on their feminist soapbox.