For a while, we were going through a period where practically every promo video I received was shot as a live performance video at a band’s show. Now oddly, they’re all coming in as animated shorts. Florida surf rockers Surfer Blood released ‘Snowdonia’, their fourth album, back in February. Read up on my review of the long player through here. For their latest video for ‘Taking Care of Eddy’, they’ve worked with co-director Niko Guardia, which says of the promo:

The main idea with the Taking Care of Eddy video was to match the intense energy in parts of the song, juxtaposed with the pretty and soothing melodies. We wanted the world within music video to be full of strange pretty lights and ominous settings, yet our main characters are not deterred from roaming and squashing the creatures known as ‘Eddys’.

Yeah, there’s a lot of weird stuff in this video, but you can’t turn away from the vibrant colours and the sunniness of the track. Check out the promo for ‘Taking Care of Eddy’ below. To reacquaint yourself with the rest of our archive on Surfer Blood, come right through here.

Click here to view the embedded video.

The post Video of the Moment #2372: Surfer Blood appeared first on There Goes The Fear, a UK/US/IE Music Web site.