Since his debut single “Boo or” released in late 2022, he has officially launched his own active clothing brand called “The Hypeman Brand”. The artist is currently a brand ambassador for multiple companies, including Shop GLD and Snkr Plug; not stopping there, Itsthehypeman recently launched his own custom fragrance line called “Hype” through an influencer partnership with a company called Scentcraft alongside International perfumer (Kevin Shroff) who crafted the fragrance line. The artist has released multiple singles including a freestyle called “Pressed Up” with Kentucky Beat Producer; Nez and “If You Ain’t” featuring beat producer; Dumbway Beatz Out of Jacksonville, Florida. The song was master produced by Fredi Handshoe with Jettlane Productions out of Richmond, Kentucky. After, releasing Producer Edits to his single “Hard Class” with Producer Nez, we asked Itsthehypeman what was next? The response he gave us “I’ve only been in the music industry as a rapper for a year and I’ve learned a lot about being an artist; one thing I’ve learned I want to give this my all. I know not everyone will support me and my vibe won’t be everyone’s taste, but I’m giving the world me; that’s all I can offer. Fans can look forward to a couple more singles before the year’s end; a lot of feelings to express that I haven’t shared before.” The young talent shows passion, devotion, and integrity but can he show guts for his fans?