Spring season is finally here. With the pandemic slowly leaving us behind and normalcy once again taking over, we, brand owners, need to think about the present, as well as the future. And what better way to combine the present and the future than using Branded merchandise? After all, a branded item will give us decent revenue in the present. But its longevity will make sure that future generations of employees and clients alike will continue to consider our brand.

In this brief article, we provide 9 proven ideas of cool branded items that anyone would want to buy or get as a gift. Naturally, there are plenty of other ideas out there. But if any of our readers are unsure of how to kick off the 2023 seasons, they might give these products a try and experiment from there.

Branded Earbuds

Modern consumer tech is all the rage, it seems. Everyone wants a power Bank or a set of earbuds or a flash drive nowadays. And not without reason; after all, if there’s one thing a modern employee uses every single day, it’s laptops, cellphones, smart devices, and even gaming consoles.

With personalised earbuds, we’re providing our employees with a pricy, yet useful and minimalist product. In addition, we’re signalling that we’re up to date with our gift-giving policies and that, like our company, we like to think ahead.

Personalised Power Banks

Since we’ve mentioned power banks earlier, let’s concentrate on what kind of bank our employees might enjoy. Obviously, we can get a typical rectangular 6,000 mAh power bank and print our company logo on it. But sometimes, it’s good to extend that extra bit of effort. So, why not focus on outer casings that are a little more creative?

Yes, as a brand, we can literally order any kind of outer shape for our power bank from the manufacturer. It can be shaped like a milkshake cup, a wad of meat, a box of fries, or a chubby gentleman from Geordie Shore. In fact, the more interesting the shape, the more likely it will attract attention from the recipient and their friends.

Bluetooth Speakers

Rounding out our consumer tech section, we can’t stress enough how popular Bluetooth speakers can be. As an item, they are incredibly versatile. The owner can literally take them anywhere and hook them up to a device via a Bluetooth connection. Furthermore, they can be an excellent item for small house parties, or simply serve as a volume boost when an employee is relaxing by themselves.

Moreover, just like with power banks, we can order our Bluetooth speakers in any mould we choose. That way, our particular item will stand out from the rest and more people will talk about it.

Branded Snacks and Edibles

Lots of brands tend to sell or give away custom mints, chocolates, biscuits, or any other type of edible. Usually, they come in decorative tins or elegant hard cardboard packages. Whatever option we go with, we won’t go wrong. After all, lots of employees enjoy indulging in something sweet every now and again.

We can approach branded snacks in two different ways. On the one hand, we can focus on one type of item, such as mini chocolates or mint hard candy, and stick with it. Alternatively, there are gift basket options. In other words, we can combine several different types of edibles and drinks, and maybe throw in a little sustainable item along the way to complete the pack.

Travel Mugs

And speaking of sustainability, the next three items cover that area perfectly. Travel mugs, for example, are excellent when it comes to storing and carrying both hot and cold drinks. No longer will our employees or clients have to buy single-use plastic bottles that pollute the planet. Plus, a thermal bottle made of metal will last for years after the original purchase. That’s years of free marketing for our brand and hundreds of thousands of dollars saved down the line.

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Tote Bags

Few people can talk about sustainable items without bringing up tote bags. A typical tote made of canvas or jute will be an excellent space for printing our company logo and message, both front and back. But more importantly, it’s an item that its owner will definitely use on a daily basis. Every single time they take it to a shop or a market, people will look at the logo and maybe consider engaging with our business in the future.

Personalised Stationery

Stationery, including pencils, sharpeners, erasers, notepads, sticky notes, and even pencil cases, is the perfect gift for the modern worker. Most employees nowadays worry about their ecological involvement — their carbon footprint, so to speak. So, if they can use a product that saves the environment, they’ll be more than happy to buy what we have to offer.

Investors and potential business partners also look out for companies that are eco-conscious. So, it’s always a good idea to invest in a branded merch option that helps save the planet.

Potted Plants

A small potted plant fitted in a small, elegant pot is an excellent addition to any office desk. Imagine giving such an item to a few tired and downcast employees. Not only will the plant brighten up their desk, but it will also help boost their health. And the healthier our workers are, the better their output will inevitably be.

Hoodies

Our final item includes soft, 100% cotton hoodies, complete with all the company insignia. Since the summer months are ending, our clients can expect a lot of rain, as well as a temperature drop. While they’re moving about in that cold, damp weather, something as useful and comfortable as a hoodie will be more than a welcome gift to them.

How Brands Can Innovate in 2023

When we take a brief look at our list of 9 branded item ideas, we can see just how varied they are and how creative business owners can be with them. But as different as they may be, all of these items share one common trait. Namely, when it comes to promoting a brand and viral marketing, they are all extremely effective and we can’t recommend using them enough, no matter the season.

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Contact GoPromotional at 0800 0148 970 or simply email us today, and let’s start your newest marketing journey in style!

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