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Sex sells and oh boy how! - Square Yards Campaign proves it!




Sex sells and oh boy how! Square Yards the house loaning firm had gone overboard with its below-the-belt campaign.


But it does not come as a surprise. 35 odd years ago the Office Automation company where I worked came out with a brochure titled "improve your Sec's life".


The company was quite innocent. They meant "improving the life of a secretary (sec) with its office Automation products. If anybody had any other ideas, they had a sick mind!".













This post first appeared on Dr.Anil - Marketing Musings, please read the originial post: here

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Sex sells and oh boy how! - Square Yards Campaign proves it!

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