Blogging for SEO, is it questionable? 

Remember the archaic times when Blogging was just a personal hobby? Roll back to the times when writers used digital space to express their creative liberty. It’s impressive how personal blogging like ‘My creative space’, ‘the next scientific expedition’, has taken a 360-degree shift and introduced us to an era of SEO blogging. The blogger’s space went from personal to professional, and that too with lightning speed! Digital marketers somehow knew it was coming and that the change was inexorable. Therefore, they were all set to leverage it.

Now that we’ve strolled along the past era, it’s time we talk about the changing paradigms. If effective SEO is the way to please the algorithm, can SEO blog writing be considered as a contributor? Let us look further into the real deal, whether Blogging Helps SEO and Rankings or is it all façade?

 What is SEO blogging? 

SEO blogging is no quantum physics which needs heavy decoding. For a rookie, it’s content with the intent to achieve higher Search rankings on the search engine. Writers consider it to be yet another type of writing that aims to please the algorithm. Seo articles are usually the combination of the right keywords, content uniqueness and user intent. Blog SEO refers to techniques to optimize and enhance your blogs as per the guidelines of the search engine. Of course, the motto remains the same; enhanced visibility and greater sales!

How Does Blogging Help SEO?

If you are oblivious to SEO and its importance in the digital era, we’ve got you covered! Better late than never, take a quick gander to understand the fundamentals of SEO. Hoping onto SEO blogs and the very take on ‘Does blogging really help SEO and rankings?’, here are some reasons that help you skip the question mark;

1. Helps you stay ahead of time:  Imagine you need to get your facts right about Pluto’. Yes, we are talking about the planet, which is basically not a planet anymore! Which article or book, or source of information would you choose? The most relevant one, or would you keep blabbering about the past times? Unless it is for research purposes, we do not think the latter one would be ‘the choice’! Similar is the case with the search engine and its algorithm. It only keeps on the top if you’ve got something which others don’t. SEO blogging or SEO articles are the best way to let the search engine know that ‘Hey, we’ve got something new!’
2. Personalized Audience connect: Keep aside the technical advantages; let’s be humans! Effective blog SEO helps to bring in more relevancy amongst your audience. Because it aims to get you more organic traffic, people are going to read and relate. However, the main point here is to ‘relate’. Despite crafting SEO-friendly articles or blogs, if you fail to remember that your readers are not robots, an irrelevant or monotonous type of content may automatically be stashed away! Some of the best SEO blogs are impeccable examples of the right relevant content and the right SEO strategies.
3. Linking and interlinking: Internal links are the simplest for you to obtain because you can develop them yourself, and links are so important to SEO. One of the simplest SEO mistakes you can make is forgetting to include internal links on your website that direct users from one page on the site to another. There is so much more credibility that both internal and external links bring along. After all, why would you not watch a movie recommended by nine different people? Similarly, if you manage to insert external links in your SEO blogs, you’re one of the credible ones for Google. Results? You can see yourself on the top!
4. SEO blogging keeps your audience hooked: Giving users who are conducting searches the information they need is Google’s top objective in order to encourage them to use Google again. If a searcher clicks the first result, quickly abandons it because it is unhelpful, and returns to the search page, Google will know that the initial result wasn’t as useful as they had imagined. Blog SEO is one of the factors that act as a signage proving the usefulness of a website!

SEO tips for blogs: 

Before we bid goodbye, take a quick look at these tips

A whiff of the above benefits of incorporating SEO in your blogs is enough to turn the question ‘How does blogging help SEO?’ into a statement assuring that Blogging Helps SEO and Rankings. Some of the diverse SEO blogs and writers include these everyday practices in order to optimize their blogs and enhance their visibility;

1. Know your audience:Make sure before writing or optimizing your blogs and articles you are well aware of the audience who is going to read them. Blog SEO is effective only when you are aware of the user’s search intent.
2. Keywords: Keywords is the key player. The buyer’s persona is revealed after knowing their intent. The search persona is what we need to know via effective keyword research. SEO blogging functions on SEO; make sure you make it a knack!
3. Engaging Content: No matter what strategies you apply, if your content is boring, no one will scroll. Make sure that the very first thing that the readers view, that is, the headers, are catchy enough! Stick to the search intent and craft blogs that appeal to and engage the audience at the same time!

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