How To Use Autoresponders To Increase Your Sales
By following up with your visitors consistently and effectively, autoresponders will help you close more sales.
Your autoresponders will allow you to:
- Educate your visitors about your product
- Share the benefits of purchasing your product
- Increase your credibility
- Build up your visitors' trust in you
- Continue to keep your marketing message on your visitors' minds so that when your visitors are ready to purchase from you, they will.
How to utilize autoresponders profitably:
1. Create an ezine
If done properly, your Ezine will give you a potent means to advertise your affiliate programs, special deals, and items.
Once your ezine is big enough for you to start selling advertisements to your readers and visitors, it may also earn you extra money.
Include your subscription form and a link to your sign-up page on all of your pages to start advertising your ezine.
Use a "popover" to promote your ezine and tell readers where to go to subscribe, such as your sign-up page.
Submitting your ezine to ezine directories and ezine announcement lists is another way to spread the word about your publication.
It's a good idea to employ ezine advertising software to handle a lot of this time-consuming labor for you because these submissions may be really tiresome.
In this manner, you'll be able to focus more on the content of your ezine and on successfully marketing your company.
2. Provide a no-cost email course
The substance of your course is the secret to its success.
By providing your readers with helpful material, you can establish yourself as a reliable source of knowledge and raise the perceived worth of your products.
If you publish articles, you may utilize them as the foundation for your course.
Your articles cover topics that your target audience is interested in, so using them will help you develop a course that appeals to them as well as gives them the knowledge that they will find to be very helpful.
Simply select a few comparable articles that address various facets of the topic you want to write about. Then, when authoring the various components of your new course, refer to these articles as your guidance.
3. Follow up with folks who download or try your free software
Begin the follow-up procedure by requesting that your visitor fill out a form or subscription box to get her free trial.
Inform her on your "thank you" page that she must confirm her membership before receiving the link to begin her trial in her welcome email.
Give your visitor a compelling reason to accept your offer.
As a unique addition, you might include an ebook that explains how to compose articles and correctly promote them to article directories and announcement lists if you were giving away a trial of your article submission program, for instance.
4. Provide a list of article announcements
Your list will enable you to contact websites and ezine publishers who have readers who are interested in the topics you write about more regularly.
Your list can aid in affiliate program promotion and recruitment of more new affiliates.
Inform your readers that they may make money by rebranding your posts with their affiliate links in the "About the Author" section by including instructions in your publication rules.
Your readers will be more likely to publish your content, and you'll be able to find more new affiliates who have engaged readers and niche audiences that they can use to advertise your company.
5. Give your affiliates access to a training program
Smart marketers are aware that they must make an investment in their affiliates' performance if they want to have a successful affiliate program.
Making a generic training course available to them via autoresponder is a potent approach to do this.
By assisting your new affiliates in getting started quickly, you will be able to increase your revenues while giving your affiliates useful advice and tactics through your course.
Make your course accessible on the pages where affiliates join up or get information, as well as in the "control panel" where affiliates may view their statistics.
Your course might serve as a wise promotional tool for your affiliates if you run a two-tier affiliate program.
By sending more new affiliates into their second tiers who will effectively market your business, your affiliates may boost their commissions by simply giving your course out to their visitors or subscribers.
