Social media has become an integral part of our daily lives, and for businesses and individuals alike, it’s a powerful tool for communication, marketing, and self-expression. In the fast-paced world of social media, one of the critical elements that can make or break your content is the quality and size of the images you share. To help you make the most out of your social media presence, let’s explore the recommended image sizes for all major platforms in 2023.
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Facebook is still one of the world’s largest and most popular social media platforms. When posting images on Facebook, you’ll want to keep these dimensions in mind:
Profile Picture: 180 x 180 Pixels (Displays as 160 x 160 pixels on desktop and 128 x 128 pixels on smartphones)
Cover Photo: 820 x 312 pixels (minimum size)
Shared Image: 1200 x 630 pixels (recommended)
Shared Link: 1200 x 628 pixels (recommended)
Event Cover Photo: 1200 x 628 pixels (recommended)
Instagram’s visual-centric platform demands high-quality images. Whether you’re posting a photo or a story, here are the image sizes to consider:
Profile Picture: 320 x 320 pixels (displays as 110 x 110 pixels)
Photo Posts: 1080 x 1080 pixels (square), 1080 x 1350 pixels (portrait), or 1080 x 608 pixels (landscape)
Stories: 1080 x 1920 pixels (9:16 aspect ratio)
IGTV Cover Photo: 420 x 654 pixels (minimum)
Instagram Carousel: 1080 x 1080 pixels per image
Twitter is all about brevity, but it’s also essential to make your tweets visually appealing. Here are the recommended image sizes:
Profile Picture: 400 x 400 pixels (displays as 200 x 200 pixels)
Header Photo: 1500 x 500 pixels
In-Stream Image: 1200 x 675 pixels
Twitter Cards: 1200 x 628 pixels (recommended)
LinkedIn is the go-to platform for professionals, so maintaining a polished profile is crucial. These are the image sizes to aim for:
Profile Picture: 400 x 400 pixels (minimum)
Background Photo: 1584 x 396 pixels (recommended)
Company Logo: 300 x 300 pixels
Company Cover Photo: 1536 x 768 pixels (minimum)
Shared Image: 1200 x 1200 pixels (recommended)
Pinterest is a visual discovery platform, making image quality paramount. Keep these dimensions in mind when pinning:
Profile Picture: 165 x 165 pixels
Pin Image: 1000 x 1500 pixels (recommended)
Board Cover Image: 340 x 340 pixels
Snapchat
Snapchat focuses on ephemeral content, so quick and engaging visuals are key. Here are the image dimensions for this platform:
Snap Ads: 1080 x 1920 pixels (9:16 aspect ratio)
Geofilters: 1080 x 1920 pixels (9:16 aspect ratio)
YouTube
YouTube is the largest video-sharing platform globally; your channel’s visuals matter. These are the image sizes to consider:
Channel Profile Picture: 800 x 800 pixels
Channel Cover Photo: 2560 x 1440 pixels (minimum)
Video Thumbnail: 1280 x 720 pixels (16:9 aspect ratio)
TikTok
TikTok is known for its short video format, but profile visuals are still important. These are the image sizes you need:
Profile Picture: 200 x 200 pixels
Video Cover: 1080 x 1920 pixels (9:16 aspect ratio)
WhatsApp is primarily a messaging app, but it does allow for profile pictures and status updates. For the best results, stick to these sizes:
Profile Picture: 800 x 800 pixels (recommended)
Status Image: 1080 x 1920 pixels (9:16 aspect ratio)
Tumblr
Tumblr is a microblogging platform with a focus on visual content. To make your posts stand out, follow these image size guidelines:
Profile Picture: 128 x 128 pixels
Post Image: 540 x 810 pixels (recommended)
In the ever-evolving world of social media, staying up-to-date with the recommended image sizes for each platform is crucial. High-quality visuals make your content more appealing and improve user engagement. Whether you’re an individual sharing your experiences or a business promoting your products and services, adhering to these image size guidelines will help you make the most out of your social media presence in 2023. So, get creative, follow these size recommendations, and watch your social media game soar to new heights.
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