While everyone in the world instinctively runs away from road traffic, almost every brand nowadays is willingly chasing after web traffic. Who wouldn’t want a staggering amount of visitors entering their website, right?
But to make this happen, search engine optimization (SEO) is absolutely necessary. SEO can sound intimidating at times, but when you team up with a top digital Marketing agency and take advice from the right Seo Influencers, you’ll quickly begin to take your skills to the next level and see brand awareness shoot up like never before.
Here are 19 SEO influencers you need to follow on social media!
1. Pam Moore | @PamMktgNut
Image source: @PamMktgNut
Recognized by Forbes as a “Social Power Influencer,” Pam Moore is one of the most influential names in the world of digital marketing. It’s no surprise that so many people download her Social Zoom Factor podcast each month, where she shares social media marketing, branding, business, and lifestyle updates!
2. Larry Kim | @larrykim
Image source: @larrykim
As the CEO of MobileMonkey and the founder of Wordstream (a top online marketing and keyword tool used by millions of marketers globally), it can’t be denied that Larry Kim is one of the most credible SEO influencers of all time! Seriously, even the US Senate and House of Representatives have given him special recognition for having created over a thousand high-tech jobs in the last ten years.
Everything you need to know about SEO and digital marketing, you’ll find in Larry Kim’s tweets!
3. Danny Sullivan | @dannysullivan
Image source: @dannysullivan
Danny Sullivan is the founder of Search Engine Land and serves as their editor-in-chief as well. But that’s not all—he’s Google’s official public liaison of search, too! He’s one of the SEO influencers you’ll pick up some incredibly helpful tips from.
By following him on X, you can stay in the loop with what he has to share (which often includes Star Trek and Cobra Kai appreciation tweets, aside from SEO knowledge!)
4. Rand Fishkin | @randfish
Image source: @randfish
If you’re familiar with SparkToro, then you’ll love to know that Rand Fishkin is the genius behind this market research software! Formerly known as the founder of Moz, Rand is a bonafide professional in the world of SEO and marketing.
5. Brian Dean | @BrianEDean
Image source: @BrianEDean
When it comes to SEO training and link-building strategies, we’re pretty sure you’ve relied on Backlinko at some point! If that website has helped you polish your skills, then don’t miss out on following its founder, Brian Dean, as he gives his audience an even closer look at everything SEO through his tweets.
6. Neil Patel | @neilpatel
Image source: @neilpatel
Okay, but what doesn’t Neil Patel know about digital marketing? Really, it’s almost as if he’s an all-knowing force in this industry. He’s helped huge companies like Amazon, Microsoft, Airbnb, Google, Thomson Reuters, Viacom, NBC, Zappos, American Greetings, Intuit, General Motors, and SalesForce grow through marketing. Truly, he’s one of the most recognized SEO influencers on the planet.
7. Marissa Mayer | @marissamayer
Image source: @marissamayer
Marissa Mayer used to serve as the president and CEO of Yahoo, and was also a long-time executive, usability leader, and key spokeswoman for Google. As if that wasn’t impressive enough, she’s also the founder of Sunshine Contact, which focuses on artificial intelligence and consumer media! She currently has 1.5 million followers on X looking forward to the SEO knowledge she shares.
8. Cyrus Shepard | @CyrusShepard
Image source: @CyrusShepard
Dozens of startups and Fortune 500 companies have worked with Cyrus Shepard to fuel their growth and optimize their strategies. He’s also the founder of Zyppy, an SEO company that provides helpful tips and software to make it easier for everyone. You’ll learn so much by adding Shepard to the list of SEO influencers you follow!
9. Ann Smarty | @seosmarty
Image source: @seosmarty
As the founder of ViralContentBee.com and the brand manager of Ninja Marketing (a full-service internet marketing company) who never fails to share valuable content, it’s evident that Ann really is a #Smarty who lives up to her last name!
Follow this SEO influencer on X for instant tips that your brand could put to great use.
10. John Rampton | @johnrampton
Image source: @johnrampton
When Entrepreneur Magazine names someone the “Top Online Influencer in the World,” you just know that stellar content awaits. This couldn’t be more well deserved as John Rampton has built over four unicorn companies in the past ten years! Tap that follow button to learn all about SEO, content marketing, and branding from the CEO and unicorn builder himself.
11. Dharmesh Shah | @dharmesh
Image source: @dharmesh
You might know Dharmesh Shah as the co-founder of the ultra-successful company, HubSpot. Online, he’s known for sharing lessons on startups, scaleups, and the entrepreneurial journey!
12. Brian Clark | @brianclark
Image source: @brianclark
You’re bound to have heard of digitalcommerce.com, a company that delivers strategic content marketing and SEO. The co-founder behind it is SEO influencer, Brian Clark. Follow him for digital marketing tips, travel content, and even adorable photos of his pet cat.
13. Matt Cutts | @mattcutts
Image source: @mattcutts
There’s no doubt that Matt Cutts is one of the most popular names within the SEO community. The software engineer and SEO influencer was the former head of search quality at Google and even became the Administrator of the US Digital Service.
14. Steve Toth | @seo_notebook
Image source: @seo_notebook
If you’re looking for actionable, modern SEO strategies that you won’t find on any other mainstream outlets, then Steve Toth’s SEO Notebook might just be the solution for you.
Join the 10,000 subscribers who receive strategy notes directly in their email from the former SEO Strategy Lead at “FreshBooks” and Founder of “SEO That Ranks.”
Through his consulting firm, Steve has helped various growth-stage companies in search of scalable channels. Even USA Today, Business.com, and Search Engine Land have discussed how effective this SEO influencer’s work is!
15. Jess Joyce | @jessjoyce
Image source: @jessjoyce
If your business needs SEO guidance, Jess Joyce is one of the best SEO influencers to follow. She has over 20 years of experience building and growing organic search engine optimization for startups, as well as providing SEO strategies for agencies and tech companies. If that doesn’t impress you, maybe her SEO flowcharts will!
14. Aleyda Solis | @aleyda
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Aleyda Solis is an award-winning International SEO Consultant who knows the industry inside and out. She provides her services through her company, Orainti, which offers businesses personalized and results-driven SEO strategies.
17. James Dooley | @james_dooley
Image source: @james_dooley
James Dooley stands out as a preeminent figure in the realm of SEO, distinguished not merely as an SEO expert but as someone with a profound grasp of how to capitalize on SEO effectively. His expertise lies particularly in rank and rent SEO, coupled with a lucrative portfolio boasting hundreds of sites.
James Dooley claims the top spot on our roster of the most influential SEO influencers!
18. Barry Schwartz | @rustybrick
Image source: @rustybrick
Businesses who want to increase sales and reduce costs at the same time often approach Barry Schwartz—and for good reason. Through RustyBrick, his New York-based web service firm, he provides tailored web software solutions to his clients, encompassing content management systems, CRM applications, mobile applications, and more.
This SEO influencer is also the founder of the Search Engine Roundtable and serves as the News Editor at Danny Sullivan’s Search Engine Land. He currently serves as an advisor for various online search engines, including notable entities like Google and Bing.
19. Lily Ray | @lilyraynyc
Image source: @lilyraynyc
New York City-based SEO expert Lily Ray has been working in the SEO industry since she was a junior at NYU. Now, Lily is the current senior director of SEO and the head of organic research at Amsive Digital, a data-led performance marketing agency that provides strategic marketing solutions for their clients. Follow her social media for the latest SEO trends and news!
Fuel Your Brand With the Power of Influence and SEO
Your brand becomes unstoppable when it’s fueled by the power of influence and SEO.
At The Influence Agency, that’s exactly what we do. As an award-winning digital marketing agency, we’ve helped countless brands climb their way to the top of SERPs through our Search Engine Optimization, Content Strategy, and Web Development services.
Contact us to know more about how we can get you to page number one!
